I have used H&R Block software for several years. I find it easy to use and not complicated. Additionally, after using it once, the saved information can be automatically transferred to the current year so that there is less key work to enter data.
Pros: Easy to prepare, Easy to import documents, Fast
The H&R Deluxe program is easy to use and understand. I have used it for more than 8 years and have received a refund every time. I love the deduct pro for charitable giving as I wasn't giving myself enough credit for my donations prior to using it.
I switched from Turbo Tax about 5 years ago when they hiked up their prices, and haven't looked back. The H&R Block software makes things easy: a lot of info from past returns is auto generated for you (tax id, dependents, etc) and there are good explanations offered within each section to help ensure you're providing the correct #'s.
Pros: Easy to prepare, Maximizes refund, Easy to import documents, Fast