Customer reviews from purex.com
Purex - HE Liquid Laundry Detergent, 100 Loads, 150 oz.
Average customer rating
4.6
(549 Reviews)
Rating breakdown 549 reviews
5 Stars
434
4 Stars
72
3 Stars
17
2 Stars
7
1 Star
19
92%of customers recommend this product.
(
256 out of
277)
Customer Reviews for Purex - HE Liquid Laundry Detergent, 100 Loads, 150 oz.
Customer Rating
5
Inexpensive and works great!
on November 5, 2025
Posted by: angelaissmee_3974
It was nice to be able to wash my laundry in cold water and see it.Come out , just as clean as any other temperature. The scent is to die for. Definitely the most value for my money.
Written by a customer while visiting influenster.com
Customer Rating
5
Powerful cleaning agent
on November 15, 2025
Posted by: coleviewer_8792
Purex is an affordable alternative to larger brands that still packs a punch for cleaning while being cost effective. Pre treated tough stains allows this product to quickly clean clothes while have a fresh fragrant scent over 2 weeks after washing. Large container allows for less trips to the store and easily packs away on my laundry storage shelf! I normally use two cap fulls for a large load of laundry comes in awesome scents my fav has been mountain breeze.
Written by a customer while visiting influenster.com
Customer Rating
5
Coldwater Clean That Actually Works!” — My Purex C
on January 3, 2026
Posted by: jcharlee_1712
I’ve been using Purex Coldwater and honestly? It’s one of those laundry finds that feels like a little win every wash day.
Environmental:
Washing in cold water is already an eco-friendly move—and Purex Coldwater is formulated for it, which means I’m not compromising on cleaning power just to save energy. I feel good knowing I’m using less hot water without sacrificing results.
Washing in cold water is already an eco-friendly move—and Purex Coldwater is formulated for it, which means I’m not compromising on cleaning power just to save energy. I feel good knowing I’m using less hot water without sacrificing results.
Concentration:
It’s pleasantly balanced—not too concentrated, not too weak. Just enough cleaning power to tackle everyday messes while still rinsing out cleanly. I appreciate that it’s optimized for cold cycles because sometimes cold detergents miss the mark—but this one doesn’t.
It’s pleasantly balanced—not too concentrated, not too weak. Just enough cleaning power to tackle everyday messes while still rinsing out cleanly. I appreciate that it’s optimized for cold cycles because sometimes cold detergents miss the mark—but this one doesn’t.
Dispensing:
The bottle makes measuring super simple. The cap doubles as a cup with clear fill lines, so I never overuse (or underuse) detergent. It pours smoothly without glopping everywhere, which sounds minor until you’ve had detergent all over your counter.
The bottle makes measuring super simple. The cap doubles as a cup with clear fill lines, so I never overuse (or underuse) detergent. It pours smoothly without glopping everywhere, which sounds minor until you’ve had detergent all over your counter.
Scent:
Fresh and clean, without being overwhelming. It’s the kind of scent that makes your laundry smell nice but not like you walked into a perfume shop. It lingers just long enough to be pleasant, then fades so clothing isn’t perfumy in a bad way.
Fresh and clean, without being overwhelming. It’s the kind of scent that makes your laundry smell nice but not like you walked into a perfume shop. It lingers just long enough to be pleasant, then fades so clothing isn’t perfumy in a bad way.
Value:
Great bang for your buck. It’s affordable compared to a lot of cold-water formulas I’ve tried—and it cleans just as well. You get enough product for many loads, and because you’re using it in cold water (which I run a lot), the savings on energy are a bonus.
Great bang for your buck. It’s affordable compared to a lot of cold-water formulas I’ve tried—and it cleans just as well. You get enough product for many loads, and because you’re using it in cold water (which I run a lot), the savings on energy are a bonus.
Final Verdict:
Purex Coldwater is practical, environmentally savvy, easy to use, and just plain effective. If you’re washing mostly in cold (and who isn’t these days?), this is a smart, budget-friendly pick that actually performs. 🧺💙
Purex Coldwater is practical, environmentally savvy, easy to use, and just plain effective. If you’re washing mostly in cold (and who isn’t these days?), this is a smart, budget-friendly pick that actually performs. 🧺💙
Written by a customer while visiting influenster.com
Customer Rating
5
Wonderful new scent
on February 7, 2026
Posted by: Agnes
I bought Purex 4 in 1 mountain breeze, I have used it in the past, I did not like the old mountain breeze, the new fresh scent is wonderful. It cleans clothes very well and the scent lasts. I would recommend this product.
Written by a customer while visiting purex.com
Customer Rating
4
cleans without breaking the bank
on February 21, 2026
Posted by: AprilK
This affordable detergent smells amazing and it stays in your laundry even after drying it. My clothes are clean and smell clean too. Stains come out with ease for the most part and it does not break the bank.
Written by a customer while visiting influenster.com