We purchased these pillows for their cooling technology; they are definitely cool to the touch initially. Although, through the night they do warm up where your head rests and you have to adjust occasionally. In addition, they are very comfortable providing a good balance of support and cushion for your head.
I have been buying this pillow since 2019. This is my 4th one. Both my husband and I noticed with the last one and even more so with this new one, that the pillow is hardly cooling. And they are soo flat!!!! They used to be so cold, they would relieve a headache. Welcome to 2026--they're luke warm and FLAT.... Soo disappointed in your new quality standards. Don't waste your money on this non cooling pillow.
This pillow actually felt good from the first night, which surprised me. It feels a little firmer at first touch, but once you lay on it, it softens up pretty quickly. I’m mostly a stomach/side sleeper, and it’s comfortable, but I wouldn’t say it’s super supportive. It does get pretty squished, especially if you stay in one position for a while. That said, it still feels better than my old pillows that would completely go flat. The cooling cover is noticeable when you first lie down and it has that cool-to-the-touch feel but after a bit it settles into more of a neutral temperature. It doesn’t stay cold all night, but it also doesn’t trap heat, which I like. Overall it feels well-made and comfortable. Not perfect in terms of support, but still an upgrade for me and I’ve been sleeping better with it.