I definitely think the pillows are good. I have not felt yet, however, that they are very different from other good quality pillows that I have purchased in the past.
Finding the right pillow has been a frustrating search. We were hopeful that Casper would be the answer but it was not to be. Flat and soft with no support. Two of slept on it for two nights and sent them back. The search continues.
I have neck problems and tried several different brands and types of pillows - the Casper pillow was by far the best. Its the perfect combination of providing the right level of support while still being very comfortable to sleep on. I would definitely recommend it to everyone.