Love the picture the tv produces and the built in speakers are amazing. TV produces good colors and I have seen very little blooming issues in dark scenes. I have messed with the setting several times and believe I found the best settings and I am very happy with my purchase. Pros: -Picture quality -Sound -Input selection -Well built
Cons: -The only real issue I have had with the tv is the HDMI 3 input going wonky and require a hard reset of the tv. I swapped out devices and HDMI cords and got the same result on the HDMI 3 input. I tried the other inputs and the picture was fine. When I did a hard reset the issue was fixed. This has happened two times since owning the tv. Other then the only con I have I am very pleased with the TV. This TV replaced a 50 inch Plasma TV and I honestly think the picture is as good as a Plasma, but its not better. Maybe an OLED TV might beat a Plasma, but that price was out of reach.
Still getting to learn all the bells and whistles of this set.Enjoying the clarity and vivid color.Been a Sony fan for years, replaced my 40'' Sony Bravia with this 55'' X900F glad I did.