Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Average customer rating
2.9
(1,837 Reviews)
Rating breakdown 1,837 reviews
5 Stars
786
4 Stars
64
3 Stars
20
2 Stars
70
1 Star
897
20%of customers recommend this product.
(
165 out of
821)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Customer Rating
1
New scent ruins a great product
on August 31, 2025
Posted by: Chrissie529
from Pennsylvania
The new scent is absolutely terrible!!! I have used Blue Dawn for years and not just for dishes, it is great for cleaning and laundry stains. Due to this absolutely horrible new scent I will no longer be purchasing Dawn. Aside from getting a headache it leaves a disgusting taste on your dishes. I have no idea what your were thinking when you reuined a great product.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, September 2, 2025
We appreciate that you've used Dawn for years, Chrissie, and are sorry you're disappointed with the change in fragrance. Our products are tested to be safe when used as directed, and your safety is our highest priority. Because the scent is causing you to experience headaches, we recommend that you discontinue use of this fragrance. We're slso sorry you're finding a taste left behind on your dishes. We wouldn't expect Dawn to impart a taste, however, if the soap isn't completely rinsed off, or if the dishes have become porous, this is possible. If certain items always pick up a flavor, they're probably worn to the point of being porous, and items made of cast iron and plastic items can absorb flavors. For best results, we recommend that you do not soak porous items; wash immediately and rinse thoroughly. Also, you can soak any affected items in water with white vinegar added to remove any residue. Your loyalty is appreciated, and we hope you'll consider trying another version such as our Dawn Free & Clear EZ-Squeeze Fragrance-Free dish soap. We take your report very seriously, and our Dawn Team would like to learn more about your experience to further assist you. Please give us a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Not scented, but disagreeable - it's SMELLY!
on September 1, 2025
Posted by: Yucch
The new smell of blue Dawn is cloyingly sweet. The smell persists so much that washed items seem to require another rinse. Revert to the old formula, please.
Response from dawn-dish.comBy Customer Care, September 3, 2025
Thank you so much for letting us know your thoughts on our new scent. We do extensive quality and consumer testing to get the scent just right, so we appreciate you sharing your feedback. To remove the scent from your dishes, please soak them in hot water with a bit of distilled white vinegar added to it. In the future, we recommend washing these dishes by hand, and avoid soaking them. We'd love to connect about this and help. Please call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
No clean scent
on October 16, 2025
Posted by: Jomama667
Clean scent sucks! Bought by accident. Won't make that mistake again.
Response from dawn-dish.comBy Customer Care, October 17, 2025
Thank you for taking the time to share your thoughts with us, and we're so sorry to hear that you're unhappy with the scent of your Dawn Ultra. When we design our products, we do extensive research and consumer testing to create features that we hope you'll love, however, we know that preferences can vary from person to person, so we really appreciate your input on this. We always take consumer feedback into account when making changes or designing future products, so we'll be sure to share your comments with the rest of our team.
Your satisfaction is important to us, and we'd love to learn more about your experience, so that we can assist you further. Please give our team a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday.
Your satisfaction is important to us, and we'd love to learn more about your experience, so that we can assist you further. Please give our team a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Ultra EZ-Squeeze is not so easy.
on June 4, 2023
Posted by: Miss Belles mom
I have been using Dawn dishwashing detergent for over 30 years. I love it. When I saw you had an ultra EZ squeeze container I immediately purchased one. Unfortunately I was very disappointed in it. The bottle is so hard and impossible for me to squeeze. I have Rheumatoid Arthritis and because the bottle is so hard, I am unable to squeeze it. Please make it a softer bottle much like the original container so us old people can use it. I love the idea of having the detergent on the sink ready to use. Great idea, just a little tweak.
Response from dawn-dish.comBy Aizaz Khalid, Customer Care, June 6, 2023
We thank you for your many years of loyalty, but we are sorry you had this experience with your Dawn Ultra EZ-Squeeze. Our products undergo many quality checks to ensure they get to you with the best results, and we are sorry this isn't the case with your recent purchase. So we can help you get the most out of your Dawn, please call us at (800) 725-3296 Monday through Friday, from 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
3
Same great product - not loving the new scent.
on January 26, 2024
Posted by: Bklyn_mom
from Brooklyn, NY
I recently purchased this. It realizing it had a “new clean scent” sticker on it. Although the performance is still great the scent is just too much and overpowering.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 29, 2024
We're sorry to hear that you feel this way about the scent. We do put a lot of thought into creating features that we think you'll like, though we do understand that preferences can vary from person to person. We'll be sure to share your feedback with our team. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can assist you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New fresh scent dish liquid is terrible!
on June 17, 2024
Posted by: Kbty
from Bend or
Dawn dish liquid original scent has been my favorite for years. I Will not be purchasing this product again. The new fresh scent is terrible! Too bad a good thing has been ruined.
Response from dawn-dish.comBy Customer Care, June 18, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
Great product, terrible new smell
on September 25, 2024
Posted by: Sad dishwasher
The product works great. However the new "fresh" scent is terrible. I'm not really sensitive to scents but this is nearly nauseating. Seriously, it is aggressively strong and unpleasant. All I can smell when I'm washing my dishes is this scent, and all I can think about is how terribly overpowering it is. Dawn is the best dishsoap but we are seriously considering switching to an objectively inferior product just to stop smelling it. It smells like like strong laundry detergent or fabric softener or something, and putting it on my dishes is unsettling. If we are in fact using this product to clean/save animals (as promoted in advertising material), I legitimately feel bad for them. A dog's sense of smell is thousands of times more sensitive than a human's. Think about that. If they get washed by this, they are probably smelling this stuff on their body for DAYS. Not good at all. I am baffled by this change. Please give an original scent option or at the very least, tone the fresh scent down majorly.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, September 26, 2024
Thank you for sharing how much love how effective Dawn is for cleaning, even though you don't like the scent. A lot of thought and research goes into the design of our products to create features that we think you'll love. We realize that preferences can vary from person to person, and value your feedback that you find this fragrance too strong and unpleasant. We do offer some lighter scents, as well as an unscented option -- Dawn Free & Clear EZ-Squeeze Fragrance-Free dish soap. We take your satisfaction seriously, and would like to learn more about your experience to further help. Please give our Dawn Team a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New Clean Scent Smells Like Laundry Detergent
on October 14, 2024
Posted by: Holly K
from Indiana
OMG!! What did you do?!!! You have destroyed such a great thing! I have LOVED and used the original Dawn for decades! I could barely get through a single load of dishes using this New Clean Scent.
I beg you - please bring back the original!!!!! My hands still smell like I soaked them in laundry detergent. My family will NOT be eating off of anything washed with this soap and I certainly will not be using another drop of this bottle! I will pay twice what I paid for this bottle to find a new dish soap that smells more natural. You lost at least one lifelong customer and I'm sure I will not be the only one. It makes me sad and I would really love to know why. Why did you ruin a good thing?
I beg you - please bring back the original!!!!! My hands still smell like I soaked them in laundry detergent. My family will NOT be eating off of anything washed with this soap and I certainly will not be using another drop of this bottle! I will pay twice what I paid for this bottle to find a new dish soap that smells more natural. You lost at least one lifelong customer and I'm sure I will not be the only one. It makes me sad and I would really love to know why. Why did you ruin a good thing?
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 3, 2025
Thanks for taking the time to share this with us, Holly. Your feedback and loyalty to Dawn mean a lot to us, so we'll let the rest of our team know how you feel. If you'd like to share more, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com