Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9
(1,894 Reviews)
Rating breakdown 1,894 reviews
5 Stars
825
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
912
20%of customers recommend this product.
(
165 out of
831)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Very Disappointed
on April 6, 2025
Posted by: arcg14
I Cannot Believe the SMELL!! Make the Label Bigger..
Especially when Ruining a great product
Especially when Ruining a great product
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, April 8, 2025
We appreciate you taking the time to share your thoughts with us, and we're sorry to hear that you're disappointed with the scent of your Dawn Ultra. When we design our products, we do extensive research and product testing to ensure that we're creating scents that our consumers will love, so please know that we value your feedback greatly, and we'll be sure to share this with the rest of our Team. Consumer comments are vital in helping us improve our products and in guiding the Dawn Team as they continue to work on future innovations.
We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original is unable to meets your needs, including an unscented version called Dawn Free and Clear, Unscented. Your satisfaction means a lot to us, and we'd love to hear more about your experience to be able to assist you further from here. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original is unable to meets your needs, including an unscented version called Dawn Free and Clear, Unscented. Your satisfaction means a lot to us, and we'd love to hear more about your experience to be able to assist you further from here. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Why clean scent?
on April 12, 2025
Posted by: Cleaner
from WA
Why would you add so much scent now? You had a working formula and people buy this because of how it cleans and they don't want the smell... If people want the smell there are lots and lots of other products they can buy. The whole thing smells of some kind of marketing idea... I hope you realize that was a disaster. Bring back the original and test run it against the new clean scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, April 15, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. While we did work with a team of Dawn consumers when choosing a new fragrance, in hopes all would like it, we do understand scent preference is unique, and hearing from you will definitely help improve future production. We're sorry to hear you are not a fan of the new scent. Because we do not have plans to return to the previous scent, we hope you'll give Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Not!!
on April 13, 2025
Posted by: Sargo
Nasty!! Like a putrified stale man’s aftershave. Gave me a nauseous headache. Thanks for the memories.
Response from dawn-dish.comBy Customer Care, April 16, 2025
Thank you for sharing your experience with the new scent of Dawn. We're sorry to learn you're not a fan of the new scent, and while we thoroughly test all of our ingredients for safety before we use them in a product, we hope you'll stop using this EZ-Squeeze style bottle of Dawn Ultra with the new Clean scent. Safety is our top priority, and we want you to stay comfortable. We hope you'll give our Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Awful new scent
on April 15, 2025
Posted by: KellyL
The new scent is AWFUL!! Why change something that has worked and obviously has been popular. I have been using Dawn for as long as I can remember for its effectiveness and mild scent. Goodbye Dawn. I’ll need to find another brand of dish soap.
Response from dawn-dish.comBy Customer Care, April 16, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. Don't forget your long-time trust in our brand, as we have many versions of dish soap. One of them may become your new favorite. We'd recommend giving Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
HORRIBLE SMELL!!
on May 5, 2025
Posted by: Anonymous
I just bought a big bottle to refill my small bottles and it smells horrible. Why on earth would they make dish soap smell like overpowering, flowery dollar store cologne? It doesn’t say anything on the front of the bottle about a new sent which means I will be switching brands. And that’s a shame because I’ve never used anything other than Dawn before. Zero stars!
Response from dawn-dish.comBy Customer Care, May 7, 2025
We're sorry to hear that a loyal Dawn fan like you feels this way about the scent. We do put a lot of thought into creating features that we think you'll like, though we understand that preferences can vary from person to person. We'd also like to mention that this scent change took place in February 2024. We did callout the new scent on the packaging when it first launched, and this artwork was removed in October 2024. We suggest giving another Dawn version a try if you'd prefer a different scent, and you may be interested in giving our Dawn Free & Clear a try, as it features our lightest scent. We'll be sure to share your feedback with our team, and please give us a call at (800) 725-3296 if you'd like any further assistance.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
HATE THE NEW CLEAN SCENT!
on May 8, 2025
Posted by: Mld1934
from Alabama
HATE THE NEW CLEAN SCENT! Please bring back the original scent!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, May 9, 2025
We're sorry to hear that you're not enjoying our updated Dawn Original scent, and we'll be sure to share your feedback with our team. If you'd prefer a different scent, we suggest giving another Dawn version a try. You're always welcome to give us a call at (800) 725-3296 if you'd like any further assistance.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Change it back
on May 10, 2025
Posted by: Joemama1973
from FL
New scent is terrible. I've always preferred plain Dawn because it didn't have an unnecessarily perfumey smell but now it's the same as everything else and there's no reason to stick with the brand.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, May 12, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Negative 5 stars
on May 18, 2025
Posted by: Ana24
The new scent is nauseating!! Not only is the smell awful but it lingers on the dishes. It makes my dishes smell like I washed them in cheap body wash. Why take something as beloved and classic as dawn dish soap and turn it into something completely unusable?? I will no longer be purchasing Dawn products and this feels like a huge loss.
Response from dawn-dish.comBy Customer Care, May 21, 2025
Your loyalty means a lot to us, Ana, so we're very sorry for your disappointment with the Dawn Original Dishwashing Liquid scent change. This is the first scent change for Dawn Original in over 10 years, but please be assured that we value your feedback greatly and are sharing it with the rest of our Dawn Team. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers; it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations. In regard to the scent lingering on your dishes, we wouldn't expect this to be your experience, however, if the soap isn't completely rinsed off, or if the dishes have become porous, it is possible. If certain items always pick up a flavor, they're probably worn to the point of being porous and should be washed by hand. It might help to know that cast iron and plastic items can absorb flavors. To remove the scent/taste, please soak the dishes in hot water with some distilled white vinegar added. We hope this was helpful, but we'd like to learn more about your experience, try to make things right, and tell you more about our Dawn Free & Clear version that offers our lightest scent. Please give us a call at (800) 725-3296 so we can help you best.
Written by a customer while visiting dawn-dish.com