Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Customer Rating
1
New scent is AWFUL!!
on October 15, 2024
Posted by: tssa1127
WHY WHY WHY did you change the scent of the original dawn dish soap???? I have used Dawn for YEARS!! And now you have now made it so I cannot use Dawn any more. The new scent is awful and give me headaches. After all these years you are forcing me to change dish soaps.
Response from dawn-dish.comBy Customer Care, October 15, 2024
Thank you for sharing your experience with the new scent of Dawn. Our team truly appreciates your years of Dawn loyalty. Please be assured that we thoroughly test all of our ingredients to ensure they are safe for you to use before putting them in a product. This is not an experience we would expect. Safety is our top priority and based on what you shared we recommend discontinuing use of this Dawn. We hope you'll give our Dawn Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrific new scent!
on October 17, 2024
Posted by: SLLY
from Honolulu, HAWAI'I
The new scent is HORRIBLE. Please change it back. I don't understand why you messed with a good thing. We bought your products because we LIKED IT! I liked the original scent! Now I need to change brands! I don't like the apple, nor do I want a FRAGRANCE FREE dawn! Change it back!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, December 31, 2024
Thanks for taking the time to write to us, and for letting us know you'd like to see the previous scent return. If you'd like to share more, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Terrible new scent
on November 6, 2024
Posted by: WashinMomma
from Heart of Texas
New scent actually smells like dirty dish water. Hard pass!!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, December 27, 2024
We're sorry to learn you're not enjoying your recently purchased bottle of Dawn. Your happiness is very important to us, and learning that you connect the new scent of this soap with something so unpleasant isn't what we expect. We worked with a group of current Dawn consumers, in hopes their noses and yours would both enjoy this update. We apologize that didn't happen. Please know, our R&D Team will receive your review, so they can use it to make improvements to our Dawn dish soaps. Don't forget about our many other Dawn options. Give one of them a try, maybe it'll become your new favorite. Call us any Monday through Friday for help picking up your next bottle. We're available from 9 AM to 6 PM, EST, at 1 (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Noxious smell
on April 6, 2025
Posted by: Julia_X
from New York, NY
Joining the fray. I recently finished the last of a previous (apparently original scent) Dawn and picked up a new bottle. I smelled it while washing my first set of dishes and thought "is this actually the right smell?". I finished washing the dishes and left the kitchen, returned later to get something and was aware that I smelled a sickly sweet unpleasant smell in the whole kitchen.... and went to smell the bottle - sure enough, it was the new Dawn. Why, oh why. It's most definitely some artificially created chemical with incredible staying power and pungency that Dawn chemists thought would be an improvement, but there is no fooling the nose - it's UNNATURAL. The original Dawn actually smelled clean and simple and natural, now it smells like it was modified out of petrochemicals in a lab process. This is not a matter of personal taste, this is genuinely a noxious lab-created scent not found in nature.
I always get blue Dawn because I think of it as the gold-standard that they use to clean oil spills off ducks and marine life - but I feel like this scent is going to ruin that because it will probably interfere with nature at a hormonal level not to mention whatever functions marine life needs based on scents. I see that there is an unscented version but would like the actual original scent to return. If it ain't broke don't fix it.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, April 7, 2025
We appreciate you taking the time to share your feedback with us, Julia. Our products go through many quality checks to make sure they reach you in perfect condition, and we do extensive research/testing to make sure we're creating scents that we hope you'll love, so we're sorry to hear that you're unhappy with the scent of your Dawn Ultra, and please know that we value your input greatly. Consumer comments are vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers, so your satisfaction means a lot to us, and we hope you'll give Dawn another try. We'd love to help you find the right product for you and assist further with this; please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Bad Smell
on May 19, 2025
Posted by: Debbie298
Horrible new smell on the blue liquid. Dawn's reply to "Gabby" that she must be extra sensitive is WRONG! It is horrible!! and I will also no longer be buying this product after 40+ years.
Response from dawn-dish.comBy Customer Care, May 23, 2025
Debbie, we're so sorry to hear you're unhappy with the new scent of Dawn Ultra. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. This is the first scent change for Dawn Original in over 10 years. Feedback from loyal Dawn users like your self is greatly appreciated, and we're passing your comments along to our team. So we can help you find a new version of Dawn you love, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrible new strong febreeze scent.
on May 21, 2025
Posted by: Meesh
I just received a new bottle of dawn not thinking anything started to use it wondering if someone had sprayed a strong febreeze smell in it. I have a very strong stomach when it comes to smells but this smell make me feel nauseated. It smells like they got a more toxic and cheap smell to cut costs. I'm so unhappy with this will not be using this anymore and original dawn was the one I liked to use. I dunno who would want there dishes to smell like febreeze its just sickening. The point is to have a light scent that you can't smell on your dishes so you know its gone! Noone wants to eat this horrible febreeze scent. I'm not even a person who gets irrated with scents easy. But I had to tell every person I know who's sensitive to scents because it's not even labeled new scent. I've been buying the original dawn for along time and there was no change in bottle. That right there just seems like a scam or trying to trick customer which I have lost respect.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, May 27, 2025
Thanks for reaching out to Dawn and sharing your experience with your recently purchased EZ-Squeeze style bottle of dish soap. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and what you've described isn't something we expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this purchase. We hope you'll give another version of Dawn a try, such as our Free & Clear Fragrance Free. This product has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
Terrible New scent
on June 5, 2025
Posted by: Joshua25
from Casa Grande AZ
Used to be five stars, but they changed the scent and defeated the purpose of getting plain dish soap. They need to take the ducky off of the marketing if they're going to have fragrance like this animals do not like strong scents.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 9, 2025
We’re sorry to hear you're not enjoying the smell of our Dish Soap! We understand that preferences can vary from person to person, and we design our products with our customers in mind, in hopes that you'll love it as much as we do. So we apologize that that's not the case this time. Please know that comments like yours are how we determine the decisions we make about future products and changes, so you can be assured that we will be sharing your comments with the rest of our team! If you'd like to tell us more, and so we can help you find a scent you may enjoy more, give us a call: 1-800-725-3296
Written by a customer while visiting dawn-dish.com
Customer Rating
2
New Scent Is Off-putting
on June 7, 2025
Posted by: Josh D
from Oakland, CA
I recently bought a refill of Dawn Ultra and was unpleasantly surprised to learn it has a new smell which is perfumy and off-putting. I would not have bought it had I known it is perfumed now, which isn’t marked anywhere on the bottle as far as I can tell (nor even that the scent has changed).
I’ve bought Dawn Ultra for a long time because of its cleaning power and unobtrusive smell, but given the scent change I don’t think I can use it anymore.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 9, 2025
We’re sorry to hear you're not enjoying the smell of our Dish soap, Josh! We understand that preferences can vary from person to person, and we design our products with our customers in mind, in hopes that you'll love it as much as we do. So we apologize that that's not the case this time. Please know that comments like yours are how we determine the decisions we make about future products and changes, so you can be assured that we will be sharing your comments with the rest of our team! If you'd like to tell us more, and so we can help you find a scent you may enjoy more, give us a call: 1-800-725-3296
Written by a customer while visiting dawn-dish.com