Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Average customer rating
2.9
(1,837 Reviews)
Rating breakdown 1,837 reviews
5 Stars
786
4 Stars
64
3 Stars
20
2 Stars
70
1 Star
897
20%of customers recommend this product.
(
165 out of
821)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Customer Rating
1
Gross
on August 26, 2025
Posted by: Dlee
from Canada
Very disappointed with the new scent. Unpleasant!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, August 27, 2025
We're so very sorry to hear that you're not a fan of our new clean scent. We made this change after receiving positive feedback during extensive consumer testing. Your feedback is incredibly important to us, and we'd like to connect about this and help. Please call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New smell is terrible and makes me sick
on September 8, 2025
Posted by: BLEN
from Ithaca, NY
The new scent gives me a headache almost instantaneously. It's false advertising to refer to it as "original scent" because it clearly isn't the original scent. I've purchased a few bottles online that say "original" and then have had them be the new scent. And even though everyone in my household agree it's the best for removing grease, it's only used in our house if I'm not home. But the scent lingers - I can smell if it's been used as soon as I walk in the door, even after 24 hours.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, September 9, 2025
Thank you for bringing this to our attention, Blen. Please know that Dawn products go through strict testing to ensure they're always safe and effective to use as directed. Additionally, we do a lot of research when we design our scents to be able to meet the preferences of our consumers, so it's very unexpected that your Dawn Ultra makes you feel sick, and we're grateful you let us know. If you haven't already, please discontinue use.
Meanwhile, your safety is our top priority, and we'd like to learn more about your experience to be able to assist you further with this. Please hold on to your product and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Meanwhile, your safety is our top priority, and we'd like to learn more about your experience to be able to assist you further with this. Please hold on to your product and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Love my Palmolive now!
on September 17, 2025
Posted by: Honest Lee
from Middle Earth, ME
Approval rating since the sent change plummeted from about 87% to now down to 20%. That's even with Procter & Gamble trying to sprinkle in all these biased Influenster reviews. What a bunch of garbage that is. Incentivized reviews are not honest. They'll say anything to keep the freebies coming.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Leaks
on March 4, 2024
Posted by: Experienced dish washer
from PR
It leaks when upside down. It leaks on the counter and I tried several times. It's yes mess.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, March 6, 2024
We're sorry to hear this, and want to assure you that we have many quality checks to ensure your EZ-Squeeze is mess free. We'd like to get more information to help, as well as share this with our Quality Team. When you have a minute, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Bad scent
on September 20, 2024
Posted by: Allergy
from Wisconsin
I have a fragrance allergy and cannot use this new scent. I had been more than happy with the original scent for the last 20 years. Very sad for the change. Wish companies would think about us customers that have allergies.
Response from dawn-dish.comBy Customer Care, September 23, 2024
Your loyalty over the years is very much appreciated, and we're sorry to hear that this was your experience. We hope that you're feeling better. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. We also put a lot of thought into creating features that we think you'll like, and your comments will be shared with our team. We do recommend that you discontinue use of this particular product, if you haven't already, and we hope that you'll give another Dawn version a try. We suggest checking out our Dawn Free & Clear Fragrance-Free. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a chance.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent terrible
on September 20, 2024
Posted by: Dlcrab
New scent is terrible. Would give no stars if I could.
Response from dawn-dish.comBy Customer Care, January 3, 2025
We're sorry to hear you aren't enjoying the new formula. We appreciate you letting us know how you feel, and we'll be sure to pass your thoughts along to the rest of our team.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent sucks
on September 23, 2024
Posted by: LJones42303
from Owensboro KY
This “new scent” is trash. If it isn’t broke, don’t fix it. This is such a weird thing to do. Nobody. NOT ONE PERSON asked for this. Bring back the Dawn we know!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, September 25, 2024
We're sorry you aren't happy with the recent change in Original Scent. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. At this time, we do not have plans to reintroduce the old Dawn scent. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. We'd be happy to help you find a different scent from our many options that still have all of Dawn's cleaning power you know and love. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and call us at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrible new scent!
on October 14, 2024
Posted by: Stormy_99
The new scent is sickening and horrible!!! It also does not rinse off anything well and makes me nervous to use on items that come in contact with food. Sadly, I will be looking for a new brand of dish soap.
Response from dawn-dish.comBy Customer Care, October 15, 2024
We appreciate you taking the time to share your feedback on the new scent of Dawn. Our team wants to assure you we thoroughly test all of our ingredients to ensure they are safe for you to use before putting them in a product. This is not an experience we would expect. Safety is our top priority and based on what you shared we recommend discontinuing use of this Dawn. We hope you'll give our Dawn Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com