Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Average customer rating
2.9 out of 5
2.9
(1,837 Reviews)
Open Ratings Snapshot
Rating breakdown 1,837 reviews
5 Stars
786
4 Stars
64
3 Stars
20
2 Stars
70
1 Star
897
20%of customers recommend this product. 
(
165 out of 821
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Customer Rating
1 out of 5
1
HATE the New Scent!
on June 16, 2024
Posted by: Jp53
I totally hate the new smell it gives me a headache. WHY did you change it??? It's AWFUL. I totally switched to Dawn like 3 years ago now I can't stand it. It cleans well but the smell is sickening.
Response from dawn-dish.comBy Customer CareJune 17, 2024
We're so sorry you had this experience with the recent change in Dawn's Original Scent, and we hope you're feeling better, Jp. While all our ingredients and products are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. If you haven't already, we recommend you discontinue using this product.

The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. Please be assured that we value your feedback greatly, and we're sharing it with the rest of our Team. 

We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. So we can complete a report for our Safety Team and help you further, please hang on to the product and call us at (800) 725-3296 Monday through Friday, 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Bad Smell
on September 10, 2024
Posted by: Liz111
from New York
The new scent finally hit shelves here, and all the reviews are right. It smells absolutely terrible and the bad smell clings to my hands.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 3, 2025
We're so sorry to read your review. If you'd like help buying a different Dawn version you might love just as much as the original, you're welcome to call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible new fragrance
on September 12, 2024
Posted by: Susanq
Awful new scent. I changed yo Seventh Generation free and clear dish soap and it works pretty well.
Response from dawn-dish.comBy Customer CareJanuary 2, 2025
We're sorry to hear that you dislike the changed fragrance of Dawn Original, Susanq, and we appreciate you taking the time to reach out. Extensive research and consumer testing goes into our products to create appealing features, however, we do realize that scent preferences vary from person to person. If you prefer an unscented option, we recommend our Dawn Free & Clear Fragrance-Free dish soap in the EZ-Squeeze bottle. Your loyalty is very important to us, and we’d like to learn more about your experience to further help. Please give our Dawn Team a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New smell is terrible
on September 17, 2024
Posted by: CAKCAK
The new scent of original dawn is horrible. Too perfumed, like an annoying air freshener. Triggers my nasal allergies. Time to find a new brand.
Response from dawn-dish.comBy Customer CareJanuary 3, 2025
Thanks for being part of our Dawn family, and taking the time to get in touch. We're sorry to hear about your experience, and want to assure you that we test to ensure Dawn is safe to use as directed. If you haven't already, we recommend to stop using the product. When designing Dawn, we do extensive research to create features that we think you will love. We know that preferences can vary from person to person, though, so we really appreciate your taking the time to reach out. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version which is called Dawn Free and Clear, unscented. So we can help as well as share your experience with our Safety Team, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
If its not broke don’t fix it
on September 21, 2024
Posted by: Old reliable
Why change a good dependable soothing scent. Every dish soap is trying to be a perfume. I don’t want my dish water smelling like a delicate flower. I want it to smell like it knows what it’s doing and can stand alone like it had been all these years. Please we don’t need another change, we need someone to magnify what always was and has been the trusted reliable scent of the original Dawn.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 3, 2025
Thank you for taking the time to share with us. Our team is always researching, and taking in consumer feedback to help us innovate our Dawn products. We changed the scent of our Dawn Original, after we had received positive feedback during our extensive research. We understand that everyone has their own scent preference, and we're sorry to hear you aren't a fan of the change. We'll be sure to share this with our team. If you would like to share more, please feel free to give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful scrny
on October 1, 2024
Posted by: Dipu
from Srcata, ca
Rant coming:
Dawn; Why change something that has worked well for so long?! "New clean scent," really? More like "trying to hide dirty carpet smell scent" or "spray that deodorant to hide the smell of weed from my parents scent".
Your new fragrance is really not good. Whoever took this decision should be fired.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareOctober 1, 2024
We're sorry you aren't happy with the recent change in Original Scent. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. At this time, we do not have plans to reintroduce the old Dawn scent. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. We'd be happy to help you find a different scent from our many options that still have all of Dawn's cleaning power you know and love. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and call us at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible smell
on October 3, 2024
Posted by: simplywendie
from montana
Have used dawn for 20+ years, now looking for a new dish soap. Do not like the new scent
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 3, 2025
Thanks for being such a great Dawn fan over the years. We're sorry that you're not enjoying the scent, and we'll make sure that your feedback is passed along. If you'd prefer a different scent, we recommend giving another Dawn version a try. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can help you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible old cologne smell
on October 6, 2024
Posted by: Bet282
from OHIO
"clean scent" doesn't smell clean. Causes throat to hurt. Hurts my hands. Causes headache. Doesn't clean grease as well as it used to. I'll bet it is cheaper to make this way. I'll be finding something else unless they go back to original scent. I don't on't use it on animals anymore either because it causes severe itching and whining.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareOctober 7, 2024
Thank you for sharing your experience with the new scent of Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. Speaking of a difference in the clean you received with this bottle, we want to assure you that this isn't something we expect, as the only change in this formula is the fragrance. If you're washing a particularly dirty, greasy load of dishes, you may need to change the water more frequently or add more soap than you usually do.
Speaking of pets, please, do not use any kind of Dawn dish soap on animals. It has not been tested for use as a pet bath product, although we do work with wildlife conservationists. These specialists have the training needed to help animals in perilous positions, to get them back to their natural, clean selves. Regarding regular pet bathing, consult with your veterinarian for further assistance. We hope you'll give our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
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