Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9 out of 5
2.9
(1,885 Reviews)
Open Ratings Snapshot
Rating breakdown 1,885 reviews
5 Stars
820
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
908
20%of customers recommend this product. 
(
165 out of 829
)
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Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
Disgusting new smell!
on November 4, 2024
Posted by: Foul odor
Horrible smell made me nauseous! Bring back the original scent please!
Response from dawn-dish.comBy Customer CareDecember 27, 2024
Thank you for sharing your experience with the new scent of Dawn Ultra Original. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and what you've shared isn't something we would expect. Safety is our top priority, so we do recommend discontinuing use of this bottle of Dawn. We hope you'll give our Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Unnecessary scent change
on November 10, 2024
Posted by: lb63
I very much dislike this new Clean Scent that you have on the original Dawn. It leaves a nasty perfume scent on my hands that won't go away. I have used the Original Dawn for at least 30 years and never strayed because it did NOT leave a scent on my hands afterward. I have reactions to scent/fragrances that linger on, and have disliked that so many products are adding so much fragrance. The very light scent of the Original Dawn was perfect. WHY???
Response from dawn-dish.comBy Customer CareNovember 12, 2024
Thank you so much for being a long-time Dawn user, and we're very sorry to hear about your experience with our new scent. Quality and safety have always been at the forefront of everything we do, and while scent preferences will always vary from person to person, we would not expect you to have a negative reaction when using it as directed. This is because all of our products go through extensive testing to ensure safety with proper use. Your wellbeing means a lot to us, so please discontinue using the Dishwashing Soap if you haven't done so already. To remove the scent from your hands, you can rewash them with a mild hand soap. It may take a few tries, but the smell will resolve. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd like to learn more about your experience and do our best to make things right for you. Please give us a call at (800) 725-3296
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
My Dawn, my Dawn, why have you forsaken me?
on November 12, 2024
Posted by: Patty the Cake
from Concord, CA
I have been a loyal Dawn user for over 25 years. Nothing else would do, very brand loyal. But the new fresh scent is horrible. It's like cheap perfume, I can't stand it. Headache inducing. I will throw it out and try a different brand altogether. It's even sadder that I had half a bottle of the old scent in a dispenser by my sink, and unknowingly topped it off with the new scent. Oh, the tragedy. So sad. A favorite product bites the dust.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareNovember 15, 2024
We appreciate the great loyalty that you've shown Dawn over the years, and we're sorry to hear that this has been your experience. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. As well, a lot of thought goes into our products. This is the first scent change for Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. We'll make sure that your comments are shared with the rest of our team. We do recommend that you discontinue use of this particular product, if you haven't already, and we suggest giving another Dawn version a try if you'd prefer a different scent. You can find our lightest scent in our Dawn Free & Clear, and we also offer our Dawn Free & Clear Fragrance-Free. So that we can learn more and gather some details for our Safety Team, please give us a call at (800) 725-3296 when you have a chance.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Pee Yewwwwwwwww!!! New Clean Scent Stinks!!!!!!
on November 15, 2024
Posted by: Tamw
My fault I did not see there is a "New Clean Scent" but this new scent is horrible. It made me sick to my stomach and I had to walk away from my dishes. I love Dawn dish soap and loved the EZ-Squeeze bottle but now I have to spend more money and try and find the original scent even if it is in the original tip over bottle.
Response from dawn-dish.comBy Customer CareNovember 18, 2024
Thank you for sharing your experience with the new scent of Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. It might help to know we have a version of Dawn that's fragrance free and packaged in an E-Z Squeeze bottle. Dawn Free & Clear Fragrance-Free has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
"New Clean Scent" is awful! Bring Back the orginal
on November 16, 2024
Posted by: Candice
from Wyoming
I have been an avid Dawn dishsoap user my whole life, have never bought another because Dawn was my go to. Now this "New Clean scent" is absolutely terrible I cannot use it, the scent stays on the dishes even after rinsing and the smell lingers on your hands for hours. Please bring back the original! I am going to have to use a different not so perfumed dish soap until I can find Dawn original.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareDecember 26, 2024
Thanks, Candace, for taking the time to share your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. When choosing our updated scent, we worked with a team of Dawn consumers, in hopes that their opinion would be one all would agree with. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Please Bring Back Original Scent
on December 8, 2024
Posted by: 7JKH
from Cypress, TX
The New Scent caught me by surprise. Thought I had bought Original. I knew after the first drops from bottle something was wrong. For a while I thought the overwhelming ick flowery fragrance was coming from somewhere else. After I investigated numerous other options, I found it was the Dawn. I have allergies to perfumes and this new scent triggers problems for me. I have used Original Scent Dawn for decades and now am forced to find some other dishwashing liqiud that works as well as Dawn but does not smell like cheap perfume.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareDecember 20, 2024
Thank you so much for being a long-time Dawn user. We're very sorry to hear about your experience with our new scent. Quality and safety have always been at the forefront of everything we do, and while scent preferences will always vary from person to person, we would not expect you to have an allergic reaction when using it as directed. This is because all of our products go through extensive testing to ensure safety with proper use. Your wellbeing means a lot to us, so please discontinue using the Dishwashing Soap if you haven't done so already. This isn't something we take lightly, so we'd like to make a report to our Quality and Safety Team, make sure your voice is heard about the change, and tell you more about our new Dawn EZ-Squeeze Free & Clear Unscented Dish Soap as it has the cleaning power of Dawn you know, love, and trust, yet is unscented. Please give us a call (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
NEW SCENT WHY WHY WHY!
on December 26, 2024
Posted by: Trialnterror
WHY WHY WHY! WHY DID YOU CHANGE THE SCENT! THIS GIVES ME A HEADACHE ABSOLUTELY HATE THE NEW SCENT. NOW I WILL NEVER BUY DAWN AGAIN UNTIL YOU CHANGE IT BACK!
Response from dawn-dish.comBy Customer CareDecember 30, 2024
We appreciate you sharing your experience with the new scent of Dawn. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. We hope you'll give our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New scent is horrible!
on January 3, 2025
Posted by: cb25
from Boston
We have been using Dawn dish soap exclusively for decades. It was perfect. I had heard from a friend that the scent had been changed and that she could no longer use it because it triggered her asthma and gave her a headache. Today we started a bottle with the new scent and I must echo the many reviews I see here: it’s horrible!! The smell is overwhelming, sickening, and headache-inducing. Why, why, why would you destroy a previously excellent product? The new scent is so atrociously bad, and it is so strong that our entire home smells like it from one dish-washing session. Your own product page has a huge number of similar and negative reviews, as does the wider internet. This is a serious misstep and mistake. Please do what Coke did when they introduced “new” Coke to a hugely negative reception and withdrew it and returned to the tried and true original product — bring back the regular, old Dawn. Will no longer be using Dawn and cannot recommend this product any longer.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 6, 2025
We appreciate your great loyalty to Dawn over the years. We're sorry to hear that you and your friend had this experience, and we hope that you're both doing well. Since safety is our top priority, we can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. As well, we put a lot of thought into our products. This was the first scent change for our Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. We'll make sure that your comments are shared with our team, and we do recommend that you discontinue use of this particular product, if you haven't already. For a lighter scent, we suggest giving our Dawn Free & Clear a try, and we also offer our Dawn Free & Clear Fragrance-Free. So that we can learn more and gather some details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment. As well, please have your friend who had this experience give us a call, as we'd like to learn more about their experience.
Written by a customer while visiting dawn-dish.com
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