Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.2 out of 5
3.2
(2,239 Reviews)
Open Ratings Snapshot
Rating breakdown 2,239 reviews
5 Stars
1,145
4 Stars
81
3 Stars
24
2 Stars
72
1 Star
917
20%of customers recommend this product. 
(
166 out of 834
)
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Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
5 out of 5
5
Easy squeeze and effective dish soap
on February 3, 2025
Posted by: irinah_751
Dawn Ez squeezed is a must have, no spill or over pouring of the dish soap, effective and easy to maneuver, when it’s time to wash the dishes, soapy and has pleasant scent that not irritates or get enjoying over the use, squeaky clean kitchen guaranteed, highly recommend
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
The new dawn scent is awful
on February 2, 2025
Posted by: Roy K
from Montana
The new scent is awful. Why did you ruin dawn dish soap with the nasty lingering new scent. Bring back the original. Will not be buying anymore until the original is brought back.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 5, 2025
We're sorry to hear that you feel this way. We did update the scent for our Dawn Original in February 2024, and this fragrance change was implemented after receiving positive feedback during extensive testing with consumers. We'll be sure to share your feedback with the rest of our team, and we suggest giving another Dawn version a try if you'd prefer a different scent. You may be interested in our Dawn Free & Clear, which features our lightest scent. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can assist you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible New Scent!!
on February 1, 2025
Posted by: ldh90
from California
The new scent is ABSOLUTELY HORRIBLE!!! You won't be saving any ducks with the new crap smell. Bring back the original scent!!
Response from dawn-dish.comBy Customer Care, February 3, 2025
Thank you for reaching out about the recent scent changes to our Dawn Ultra Original. This is the first scent change for Dawn Original in over 10 years, and we're very sorry for your disappointment. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers, but please be assured that we value your feedback greatly and are sharing it with the rest of our Dawn Team. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd like to learn more about your experience and do our best to make things right for you. Please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Not a Fan
on January 30, 2025
Posted by: Folks for Soaps
Dawn was my escape from overly scented dish soaps. Honestly, I'm not sure why anyone would want their dishes to have a scent at all. Scent does not equate clean. Example: Spraying perfume on something doesn't kill off odor-causing bacteria, it just masks it. It's bad enough that we're constantly exposed to unnatural chemicals. I typically use unscented soaps; however, I do appreciate Dawn's stain-removing capabilities. Please bring back the original formula.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 3, 2025
We're sorry to hear that you feel this way. A lot of thought does go into creating features that we think you'll like, though we certainly understand that preferences can vary from person to person. As well, we'd like to mention that while we did update the scent of our Dawn Original, the formula remains the same. Your feedback will be shared with the rest of our team, and we recommend giving another Dawn version a try. You may be interested in our Dawn Free & Clear or our Dawn Free & Clear Fragrance-Free. If you'd like any further assistance, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Perfume smell is disgusting
on January 30, 2025
Posted by: Kayla0929
Smells awful!!! WAY too much perfume artificial smell. Bring back the original scent!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 31, 2025
Thanks so much for your feedback, Kayla. We're very sorry that you found this scent too strong. We made this change after getting positive feedback from consumers during testing, and while we realize the scent preferences and perceptions will vary from person to person, feedback is important, and we'd love to ensure your feedback is heard. Please call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
No longer a great product
on January 29, 2025
Posted by: Dardar
The new scent is horrible , why would you change perfect product when it did not need it ?
This new soap does not rinse well all my dishes smell like this horrible. My whole family.. grandparents mom, aunts uncles all use dawn and are now all searching for another product.. so sad
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 31, 2025
Firstly, thank you so much for your loyalty and support. We're very sorry that you're not a fan of our new clean scent. We're always looking for ways to improve our users experience, so we made this change after receiving positive feedback during testing with consumers. To remove the scent, soak the dishes in hot water with a bit of distilled white vinegar added to it. Your feedback is very important to us, as we realize that our fans are the eyes and ears of our company. Please call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible smell.
on January 28, 2025
Posted by: Jiames0077
The clean scent fragrance is horrible. The smell is completely overwhelming and unpleasant. Please consider reverting to the original formula. I can’t buy this again because it smells so bad. So disappointed in this product change.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 3, 2025
Thank you for reaching out about the scent change to our Dawn Ultra Original. This is the first scent change for Dawn Original in over 10 years, and we're very sorry for your disappointment. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers, but please be assured that we value your feedback greatly and are sharing it with the rest of our Dawn Team. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd like to learn more about your experience and do our best to make things right for you. Please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
BRING BACK THE OG SCENT PLEASEEEE
on January 27, 2025
Posted by: indigo89
The soap works like how it did before, but honestly I want to find another dish soap because this new smell is genuinely nauseating. I was washing the dishes like a nice, thoughtful little daughter, and I realized it smelled weird. It's got a kind of weird floral/fruity/chemically scent?? I don't know, but it was so nasty, I'm not joking, my stomach was starting to hurt from the smell. Anyways, PLEASE I'M BEGGING YOU, JUST BRING BACK THE ORIGINAL SCENT, THIS NEW ONE SMELLS SO BAD.
Response from dawn-dish.comBy Customer Care, February 3, 2025
We're sorry to hear that this was your experience, and we hope that you're feeling better. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. As well, we do put a lot of thought into creating features that we think you'll like, though we understand that preferences can vary. We'll make sure that your comments are shared with our team, and we do recommend that you discontinue use of this particular product. We suggest giving another Dawn version a try, and it may be helpful to know that our Dawn Free & Clear features our lightest scent. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
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