Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9
(1,885 Reviews)
Rating breakdown 1,885 reviews
5 Stars
820
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
908
20%of customers recommend this product.
(
165 out of
829)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Disgusting smell!
on December 12, 2025
Posted by: DanieScience
When you changed the scent of this product, you made it absolutely disgusting and it’s basically unbearable to put on dishes that people are supposed to eat off of.
Response from dawn-dish.comBy Customer Care, December 15, 2025
Thank you so much for being a valued member of our Dawn. We understand it's never easy when your favorite product changes, and we appreciate you sharing your thoughts. The fragrance modification was made after receiving positive feedback from extensive consumer testing, marking the first scent update for Dawn Original in over a decade. We truly appreciate your feedback and will be sharing your thoughts with the Dawn Team. Consumer input is essential for us as we strive to enhance our products and provide the best possible experience. It also plays a crucial role in guiding our future innovations. We genuinely value you as a consumer and hope you'll consider giving Dawn another chance. We offer a range of scents, including an unscented option called Dawn Free and Clear, Unscented, in case the Original no longer suits your preferences. We'd love an opportunity to help. Please call us at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent
on February 23, 2024
Posted by: Detective Sue
The new scent is horrible. I hope you don’t discontinue the original scent. It’s tough to tolerate the new scent
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 26, 2024
Thank you for sharing your feedback on our Dawn Original, Sue. All of our products go through many checks to ensure they deliver the best results, so we appreciate you letting us know that wasn't the case for you. We know scent preferences are personal, and we're always looking to improve our products, so please give us a call at 1-800-725-3296 for assistance, and for us to gather some info for our Quality Team.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent is horrible! Bring back the old Dawn!
on February 24, 2024
Posted by: AndreaT
from Kentucky
Why on earth would they change the scent and not offer the old! It’s terrible, I’ve only used Dawn most of my life and I am going to forced to switch brands because the scent is terrible and I cannot stand to wash my dishes. People purchased Dawn exclusively because they were happy with the product! Unfortunately it’s obvious lost of loyal customers are going to be lost over this. So sad
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 26, 2024
Thank you for sharing your feedback on our Dawn scent, Andrea. All of our products go through many checks to ensure they deliver the best results, so we appreciate you letting us know about this. We know scent preferences are personal, and we're always looking to improve our products, so please give us a call at 1-800-725-3296 for assistance, and for us to gather some info for our Quality Team.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Please change the scent back
on February 25, 2024
Posted by: MamaBoze
from Los Angeles, CA
The new "Clean Scent" is horrible, please change it back
Response from dawn-dish.comBy Customer Care, February 27, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over 10 years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver our customers the best possible experience. Your feedback will be instrumental in guiding the Dawn Team as they continue to work on future innovations. At this time, we do not have plans to reintroduce the old Dawn scent. We appreciate your understanding and patience as we strive to provide you with the highest quality products. We'd be happy to answer any questions or gather additional feedback. Please call us at (800) 725-3296 from 9 AM to 6 PM EST, Monday through Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Dawn Original Ruined by new sent
on February 25, 2024
Posted by: Melbell
I just bought a new bottle of dawn original and noticed the sent was off. So I looked at the bottle more closely and it says new sent. I will be returning this bottle and trying another brand. I quite buying cascade after it went to its
new fresh sent also. So disappointing when I've used both
for many years. The new fresh sent is over powering and it leaches into the dishes leaving a sent and bad taste even being rinsed thoroughly.
new fresh sent also. So disappointing when I've used both
for many years. The new fresh sent is over powering and it leaches into the dishes leaving a sent and bad taste even being rinsed thoroughly.
Response from dawn-dish.comBy Customer Care, February 27, 2024
We're sorry you aren't happy with the scent change, and you can be assured we're sharing your feedback with our Research and Development team, Melbell. Please know your safety is our top priority. We wouldn't expect Dawn to impart the of the product taste into food. However, it is possible if the soap isn't completely rinsed off or if the dishes have become porous. If certain items always pick up a flavor, they're probably worn to the point of being porous and should be washed by hand. It might help to know that cast iron and plastic items can absorb flavors. So we can assist you further, please call us at (800) 725-3296 Monday through Friday, from 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent is a fail
on February 26, 2024
Posted by: Ernst2k
from Kalamazoo, MI
I’ve been a Dawn original scent user for decades but this revamped scent gives me a headache every time. Going to have to find something else instead. Too bad - 5 stars if you hadn’t messed with perfection.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 28, 2024
We're sorry to hear you've had this experience with our Dawn Original, Ernst. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation. So we can provide assistance with this, and gather some info for our Safety Team, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
NEW CLEAN SCENT is horrible.
on March 11, 2024
Posted by: Babs no scent
from Cleveland, Ohio
The NEW CLEAN SCENT is horrible. It is anything but clean. If something is clean it has no smell. You had a good thing with original Dawn. I can no longer use your product. The “chemical scent” negatively impacts my eyes and sinuses and lord knows what else. We humans do not need any more unnecessary chemicals in our lives. My morning coffee now gives me a whiff of new clean scent and I don’t like it. I’ve been a Dawn customer for many years but sadly I can no longer use your product.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, March 13, 2024
We're sorry to hear you've had this experience with our Dawn Original, Babs. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation. So we can provide assistance with this, and gather some info for our Safety Team, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New clean scent
on June 15, 2024
Posted by: KSfromPA
from Pennsylvania
Bought the New Clean Scent...it smells absolutely horrible.
Response from dawn-dish.comBy Customer Care, June 18, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com