Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1
(2,107 Reviews)
Rating breakdown 2,107 reviews
5 Stars
1,024
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product.
(
166 out of
833)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Bring back the former scent
on January 3, 2025
Posted by: Ccase17
from Rochester, NY
Love Dawn dish soap which I’ve used for over 20 years. I do not like the new scent. My best friend and I feel the same way. When they were still changing over to the new scent in stores, I bought about 10 of the old scent so I could have it as long as possible! I don’t understand Dawn’s persistence in suggesting that those who don’t like the new smell use their fragrant-free option when it seems pretty consistent that people prefer the previous product.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 6, 2025
We're sorry to hear that a loyal Dawn fan like you isn't enjoying the scent. A lot of thought goes into creating features that we think you'll like, though we certainly understand that preferences can vary. We'll make sure that your feedback is passed along. Since we don't currently have plans to reintroduce our previous Dawn Original scent, we're providing recommendations to give another Dawn version a try if you'd prefer a different scent or an unscented product. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can assist you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent is horrible!
on January 3, 2025
Posted by: cb25
from Boston
We have been using Dawn dish soap exclusively for decades. It was perfect. I had heard from a friend that the scent had been changed and that she could no longer use it because it triggered her asthma and gave her a headache. Today we started a bottle with the new scent and I must echo the many reviews I see here: it’s horrible!! The smell is overwhelming, sickening, and headache-inducing. Why, why, why would you destroy a previously excellent product? The new scent is so atrociously bad, and it is so strong that our entire home smells like it from one dish-washing session. Your own product page has a huge number of similar and negative reviews, as does the wider internet. This is a serious misstep and mistake. Please do what Coke did when they introduced “new” Coke to a hugely negative reception and withdrew it and returned to the tried and true original product — bring back the regular, old Dawn. Will no longer be using Dawn and cannot recommend this product any longer.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 6, 2025
We appreciate your great loyalty to Dawn over the years. We're sorry to hear that you and your friend had this experience, and we hope that you're both doing well. Since safety is our top priority, we can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. As well, we put a lot of thought into our products. This was the first scent change for our Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. We'll make sure that your comments are shared with our team, and we do recommend that you discontinue use of this particular product, if you haven't already. For a lighter scent, we suggest giving our Dawn Free & Clear a try, and we also offer our Dawn Free & Clear Fragrance-Free. So that we can learn more and gather some details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment. As well, please have your friend who had this experience give us a call, as we'd like to learn more about their experience.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Why destroy such a great product with awful scent
on January 2, 2025
Posted by: Cherk
I can’t remember a time when I didn’t use Dawn.
Loved it! But why would you destroy a good product?
The new scent is so inconceivably bad I can’t believe your test group thought this would please your consumers.
Please bring back the one we have been using for the past 10 years!
No longer using Dawn and absolutely do not recommend this product any longer.
Loved it! But why would you destroy a good product?
The new scent is so inconceivably bad I can’t believe your test group thought this would please your consumers.
Please bring back the one we have been using for the past 10 years!
No longer using Dawn and absolutely do not recommend this product any longer.
Response from dawn-dish.comBy Customer Care, January 7, 2025
We're sorry to hear that a great Dawn fan like you feels this way about the scent. This was the first scent change to our Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. Your comments will be passed along, and we suggest giving another Dawn version a try if you'd prefer a different scent. It may be helpful to know that our Dawn Free & Clear features our lightest scent, and we also have our Dawn Free & Clear Fragrance-Free available. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can assist you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Gross smelling dawn
on January 2, 2025
Posted by: Gross smell
I just bought the new smelling dawn. It reminds me of when someone poops and covers it up with cheap spray
Response from dawn-dish.comBy Customer Care, January 7, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
No mess
on January 2, 2025
Posted by: lucerozx_5515
[This review was collected as part of a promotion.] This soap is a must have! My first type trying this kind of packing and I love the cleanliness of it, no mess or dripping. My dishes are left squeaky clean.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Why change when it wasn’t broke?! Disappointed!
on January 2, 2025
Posted by: JPJP
I used to LOVE dawn! I would pick it over any other soap, because it didn’t leave things smelling like a flower or cleaning product. I recently moved and as I was getting new kitchen supplies I knew it was Dawn. However, after the first time using I knew something was different. I didn’t even notice the “new clean scent” sticker until after I’d complained to several different people that something had changed. So yeah…the new scent makes it smell too strong and now my dishes taste soapy after washing. I won’t be buying Dawn anymore.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 2, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New Scent is bad
on January 1, 2025
Posted by: strawberryjam
The new scent smells like strong laundry detergent, in a bad way. When I wash the dishes, the scent lingers on the dishes even when they are dry. It doesn't smell clean or appetizing, it smells like very strong overpowering laundry detergent or fabric softener. I hate smelling it when I eat or drink.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
It was great…now it’s awful.
on December 31, 2024
Posted by: Jen1
New scent is unpleasant. Have used dawn my entire life. No longer use.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 7, 2025
Your long-time loyalty means the world to us, Jen, and we thank you for reaching out about the recent scent changes to our Dawn Ultra Original. This is the first scent change for Dawn Original in over 10 years, and we're very sorry for your disappointment. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. Please be assured that we value your feedback greatly and we're sharing it with the rest of our Dawn Team. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers; it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations. If you're a fan of unscented products, we think you might love our Dawn E-Z Squeeze Free & Clear Fragrance-Free Dishwashing Soap. Thank you again for taking the time to share your feedback with us, and please feel free to give us a call at (800) 725-3296 for more help.
Written by a customer while visiting dawn-dish.com