Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9
(1,885 Reviews)
Rating breakdown 1,885 reviews
5 Stars
820
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
908
20%of customers recommend this product.
(
165 out of
829)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Bad
on March 22, 2025
Posted by: Tmaier
Scent makes me sick. I will returning to store. I tried to use for a day and my sinuses are all messed up.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, March 24, 2025
We're so sorry to hear that the scent of your Dawn makes you feel sick, and we appreciate you taking the time to let us know. Dawn is found to be safe and effective to use as directed, and we do extensive research and testing when we design our products to make sure we're creating scents that we hope our consumers will love, so please know that this isn't the experience we want you to have when using Dawn, and we value your input greatly. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers. If you're concerned with how the product is affecting you, please be sure to discontinue use.
Your satisfaction means a lot to us, and we hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd love to help you find the right product for you and assist further with this. Please hold on to your product and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Your satisfaction means a lot to us, and we hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd love to help you find the right product for you and assist further with this. Please hold on to your product and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrible New Scent
on June 18, 2025
Posted by: Dawn Hater
The new scent is so awful and strong. My dishes smell days later even with multiple rinses. I hate the smell on my hands and in my kitchen. It lingers and I can taste it.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 19, 2025
We appreciate you taking the time to share your feedback with us. Please know that we do extensive research and testing to make sure our products are always safe and effective to use as directed, and meet the needs/preferences of our consumers, so we're really sorry to hear that you're unhappy with the scent of your Dawn Ultra, as this is not the experience we want or expect you to have. Consumer input is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers, so we're grateful for your thoughts on this.
To remove the scent from your dishes, soak the items in hot water with some distilled white vinegar added to it, or if they're dishwasher safe, pour some vinegar into the bottom of the dishwasher and directly into the dispenser, then run them through the machine. It may take a couple of cycles, but the smell will come out. Additionally, you can rewash your hands with mild hand soap to remove the scent.
Your satisfaction means a lot to us, and we hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd love to help you find the right product for you and assist further with this. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
To remove the scent from your dishes, soak the items in hot water with some distilled white vinegar added to it, or if they're dishwasher safe, pour some vinegar into the bottom of the dishwasher and directly into the dispenser, then run them through the machine. It may take a couple of cycles, but the smell will come out. Additionally, you can rewash your hands with mild hand soap to remove the scent.
Your satisfaction means a lot to us, and we hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd love to help you find the right product for you and assist further with this. Please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Ooh that smell!
on June 20, 2025
Posted by: Anonymous
New scent is putrid. Since p&g doesn’t plan on returning to the original scent, I don’t plan on returning as a customer. Yuck. 0 stars and whoever scent tested this should be in prison. Straight to jail.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 23, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Awful new smell
on June 26, 2025
Posted by: Johna70
from Banks OR
Used to use this soap all the time for greasy and oily hands from working on cars, but after the recent scent change, I have switched to a different soap. The new scent is putrid and unbearably strong. Really hoping P&G will listen to their customers and go back to the old smell like Coca-Cola did in 1985.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 27, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Dawn used to be the goat, new scent destroys that
on June 26, 2025
Posted by: Gina M
from TN
Dawn used to be my go-to but the new scent is absolutely awful. It’s extremely strong and lingers in my kitchen! Smells like blueberry perfume instead of soap. Please bring back the old scent!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 30, 2025
We appreciate you taking the time to share your feedback with us, Gina. We do extensive research and testing when we design our product to make sure we're creating scents that we hope you'll love, so we're sorry to hear that you're unhappy with the scent of your Dawn Ultra, and please know that we value your input greatly. Consumer comments are vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers, so your satisfaction means a lot to us, and we hope you'll give Dawn another try. We'd love to help you find the right product for you and assist further with this; please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrible New Scent
on July 20, 2025
Posted by: angiefromny
from New York, NY
Purchased my Dawn as I have been doing for over 25 years. When filling my sink caddy and doing dishes, there was an overpowering scent that I was not familiar with. I was shocked when I realized it was the Dawn. Two things: 1. The scent is awful and sickening; 2. There is NO indication on the bottle that this is a “new scent”. I find it nauseating and will be bringing it back in hopes that the store will issue a refund. I will be searching for a we dish soap until the old Dawn returns!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, July 21, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Stinky!!!
on August 2, 2025
Posted by: Anonymous
Ugh. This stuff freaking stinks. I haven’t had to buy a bottle in a while and the most recent one freaking stinks. The smell/flavor lingers on dishes and is very off putting.
Response from dawn-dish.comBy Customer Care, August 4, 2025
We're sorry you're disappointed with the scent of you recent purchase of Dawn, and have found the smell/flavor lingering on your dishes. Extensive research and consumer testing goes into our products to create appealing features, and our products undergo stringent quality controls to ensure performance and safety. When the soap scent lingers on your dishes, there could be a few potential causes for this happening. Over time, dish soap buildup can accumulate on dishes. Also, if you have hard water, it can interfere with the effectiveness of the soap and leave behind residue (using a water filter may help). For best results, add about 2 tablespoons of dish soap to the sink, then add water that’s 105-115°F. We don't recommend leaving to soak long term, but to wash promptly, and rinse the dishes thoroughly with clean water. We take your satisfaction very seriously, and our Dawn Team would like to learn more about your experience to further assist you. Please give us a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Horrible scent! Huge mistake!
on August 10, 2025
Posted by: KGranny
I would give it 0 stars if I could. The new scent is horrible. It triggered a migraine because it is overwhelming strong and doesn't rinse off. Awful decision by P&G to change a long-time favorite. You should have learned from New Coke to leave an icon alone. First time in my life that I had to buy something other than Dawn and as long as this is their "New Dawn", I will never buy your product again.
Response from dawn-dish.comBy Customer Care, August 13, 2025
We're sorry to hear you aren't enjoying the new scent of Dawn. We understand how difficult it can be when a long time favorite product has changed, so your feedback is very important to us. After the rigorous health and safety tests this soap has undergone, your experience certainly isn't something we'd expect. Your well-being is our top priority, so we hope you're feeling better now. If you haven't, we recommend that you discontinue using this soap. If the scent is not rinsing off your dishes, we recommend soaking them in hot water with some distilled white vinegar added to it. So our Safety Team can learn more from you and make sure you're ok, could you please give us a call when you have a chance? You can reach us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com