Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.2
(2,239 Reviews)
Rating breakdown 2,239 reviews
5 Stars
1,145
4 Stars
81
3 Stars
24
2 Stars
72
1 Star
917
20%of customers recommend this product.
(
166 out of
834)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Why change a cult classic?!
on June 29, 2025
Posted by: Vick in OR
I've been using dawn for way over two decades. Not knowing of the change, I bought a bottle, fill up my kitchen dispenser, and actually gagged. Seriously. I rinsed a water glass over and over and over just to get the god awful scent off. I could handle the additional water in the new formula - but not (what I call) "Fabreze Acid Rain Original."
Response from dawn-dish.comBy Customer Care, June 30, 2025
We certainly appreciate your great loyalty to Dawn over the years, and we're sorry to hear that you had this experience. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed, and we also put a lot of thought into our products. We updated the scent back in February 2024 after receiving positive feedback during extensive testing with consumers. We'd also like to mention that the last change we made to the formula, which occurred earlier this year, was to help with improved grease cleaning as well as malodor reduction. Your comments will be shared with our team, and we do recommend that you discontinue use of this particular product, if you haven't already. We suggest giving another Dawn version a try, and it may be helpful to know that our Dawn Free & Clear features our lightest scent. We also offer our Dawn Free & Clear Fragrance-Free. So that we can learn more and gather some additional details for our Safety and Quality Teams, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Super clean
on June 27, 2025
Posted by: tiffytacs89_8331
Best dish soap ever. Can be used to clean more than dishes. Love the fresh scent it leaves. A little goes a long way. Perfect to get grease stains out of clothes as well.
Written by a customer while visiting influenster.com
Customer Rating
5
My favorite dish soap
on June 27, 2025
Posted by: gopip2_2394
When it’s come to wash dishes I always prefer to use dawn liquid dish soap.its remove all sticky and oily stuff from the dish and its cane out super clean.its really easy to use and leak proof you don’t have to worry about spilled.
Written by a customer while visiting influenster.com
Customer Rating
1
Dawn used to be the goat, new scent destroys that
on June 26, 2025
Posted by: Gina M
from TN
Dawn used to be my go-to but the new scent is absolutely awful. It’s extremely strong and lingers in my kitchen! Smells like blueberry perfume instead of soap. Please bring back the old scent!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 30, 2025
We appreciate you taking the time to share your feedback with us, Gina. We do extensive research and testing when we design our product to make sure we're creating scents that we hope you'll love, so we're sorry to hear that you're unhappy with the scent of your Dawn Ultra, and please know that we value your input greatly. Consumer comments are vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers, so your satisfaction means a lot to us, and we hope you'll give Dawn another try. We'd love to help you find the right product for you and assist further with this; please give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Awful new smell
on June 26, 2025
Posted by: Johna70
from Banks OR
Used to use this soap all the time for greasy and oily hands from working on cars, but after the recent scent change, I have switched to a different soap. The new scent is putrid and unbearably strong. Really hoping P&G will listen to their customers and go back to the old smell like Coca-Cola did in 1985.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 27, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Mess free and easy to use!
on June 25, 2025
Posted by: Anonymous
I love Dawn, and so when they came out with the EZ-Squeeze option, I had to try it. It makes cleaning dishes so much easier. Mess free and easy to use!
Written by a customer while visiting influenster.com
Customer Rating
1
Terrible scent
on June 23, 2025
Posted by: Dave9898
from Philadelphia
New scent is not good! Some things don’t need changing!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 25, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Dawn works insanely well
on June 22, 2025
Posted by: emiliab94_8257
Dawn has been a staple in my household. It always gets off dirt and burnt food off of dishes and pots. Also comes in handy for laundry stains. Great prices too.
Written by a customer while visiting influenster.com