Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.2
(2,224 Reviews)
Rating breakdown 2,224 reviews
5 Stars
1,130
4 Stars
81
3 Stars
24
2 Stars
72
1 Star
917
20%of customers recommend this product.
(
166 out of
834)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
5
The only dish soap for my home!
on January 17, 2026
Posted by: adamv13_8427
A staple of my home and a powerhouse when it comes to cleaning almost anything, whether you’re scrubbing, soaking or just doing general washing Dawn Ultra ALWAYS delivers! The EZ squeeze design is great for people of all ages too, making cleaning just one step easier!
Written by a customer while visiting influenster.com
Customer Rating
1
Terrible new fragrance
on January 16, 2026
Posted by: mak576
I had to replenish my bulk supply recently, only to find my dearly loved original scent replaced with an awful new scent. I do not want my food to taste like fragrance from my dishes. It's unappealing and the original scent was neutral to the palate. I've used it for decades and before me, my grandmother used the same Dawn original scent. The original wasn't just a mild non intrusive scent, but nostalgia in the kitchen for many of us who learned to love Dawn by having that love passed down to us from our loved ones. You can't replace that kind of loyalty by introducing something new to us long time users. You'll lose us all.
Response from dawn-dish.comBy Customer Care, January 19, 2026
Hello! Thank you for letting us know about your experience with the Dawn Original formula change. While many consumers have embraced the new fragrance, we recognize that some long-time users, like yourself, have expressed disappointment in losing the original scent. In response to this feedback, we are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup. This will be available at major retailers across the U.S. starting in February 2026.
We really thank you for your loyalty and hope this news will make you gain trust in us again! If you need anything else, please contact us at (800) 725-3296!
We really thank you for your loyalty and hope this news will make you gain trust in us again! If you need anything else, please contact us at (800) 725-3296!
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Lifetime Dawn stan! Loyal for a reason!
on January 14, 2026
Posted by: emilymddb8_894
Dawn is my go to for dish soap along with my entire family. I can't remember a time growing up that my parents house didn't have original dawn at the sink. The ez squeeze bottle packaging just makes it a million times better and cuts down on waste and mess! It reliably gets my dishes clean every single time.
Written by a customer while visiting influenster.com
Customer Rating
1
Horrible fragrance.
on January 10, 2026
Posted by: Km71
from Minnesota
I’ve tried to get used to the new fragrance. I cannot. It’s horrible. After I wash my dishes in this soap and use them for cooking or eating off of them- you can smell it and it makes the food have an off-taste. The original product was 100% better in smell and effectiveness. Please discontinue this horrible scent. Dishes do not need to have a scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 21, 2026
Thank you for sharing your experience with the new fragrance of Dawn Original EZ-Squeeze Dish Soap. We understand how frustrating it can be when a product does not meet your expectations. In response to this feedback, we are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup, which will be available at major retailers across the U.S. starting in February 2026. In the meantime, if you are experiencing an off-taste or scent on your dishes after using the new formula, we recommend you to soak the dishes in hot water with some distilled white vinegar added to it. We appreciate your feedback. If you would like to share more of this experience, please contact us at the number (800) 725-3296 and our team will be more than happy to take your insights and help you with any question or concern that you may have. Have a nice day.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
New scent is awful.
on January 10, 2026
Posted by: WrexHavoc
It works great, but holy crap the new scent is terrible. My partner has asthma, and the new formula has upset it so bad we've had to stop using Dawn.
Response from dawn-dish.comBy Customer Care, January 21, 2026
We are glad to hear that the Dawn Original EZ-Squeeze Dish Soap was working great and we are truly sorry to hear about your experience. We understand that scent sensitivity can be a significant issue and we hope that your partner is doing fine now. Please know, safety is our top priority and this product is thoroughly evaluated to be safe when used as directed. We care about your safety, for this reason we recommend discontinuing use of the product. On the other hand, we are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup, which will be available at major retailers across the U.S. starting in February 2026. We appreciate your loyalty and we would like to assist you further with this issue. We invite you to contact us at the number (800) 725-3296 and we will be more than happy to help you. Have a nice day.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Best packaging ever!!
on January 8, 2026
Posted by: sarahk1266_9471
I love dawn dish soap ez squeeze packaging! It is a great help as a new mom when it comes to washing our bottles!! I could not reccomend this product more, and will never buy dawn any other way! I love being able to set it down, and it’s ready to use just when I need it!!
Written by a customer while visiting influenster.com
Customer Rating
1
Terrible smell
on January 6, 2026
Posted by: Disappointed26
from Ontario
Horrible new scent. Not good for people with sensitivities, asthma etc. Had to throw it out. After many years of use, Will be switching to a different brand.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Cuts grease fast, lasts a long time, and the bottl
on January 5, 2026
Posted by: amelias83_7280
I’ve been using Dawn EZ Squeeze Ultra Original for several weeks and I really like how convenient the bottle design is, allowing me to dispense just the right amount without wasting product. It dissolves quickly, cuts through grease easily—even on pots and pans—and doesn’t leave any residue behind. A little goes a long way, making it a great value for the price. I would definitely recommend it for everyday use.
Written by a customer while visiting influenster.com