Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1 out of 5
3.1
(2,101 Reviews)
Open Ratings Snapshot
Rating breakdown 2,101 reviews
5 Stars
1,018
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product. 
(
166 out of 833
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
4 out of 5
4
Good for grease stains
on June 6, 2025
Posted by: SAKI I
The price is easy to buy.
Cost-effective because it washes well.
Contains methylisothiazolinone and benzoisothiazolinone. It seems that these ingredients are not easily degraded in the environment and may have a negative impact on the ecosystem.
The packaging is good with cute animals!
It helps to get rid of grease stains quickly.
The smell is nice and refreshing, and I can wash my hands without any roughness!
Written by a customer while visiting influenster.com
Customer Rating
2 out of 5
2
Terrible New scent
on June 5, 2025
Posted by: Joshua25
from Casa Grande AZ
Used to be five stars, but they changed the scent and defeated the purpose of getting plain dish soap. They need to take the ducky off of the marketing if they're going to have fragrance like this animals do not like strong scents.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJune 9, 2025
We’re sorry to hear you're not enjoying the smell of our Dish Soap! We understand that preferences can vary from person to person, and we design our products with our customers in mind, in hopes that you'll love it as much as we do. So we apologize that that's not the case this time. Please know that comments like yours are how we determine the decisions we make about future products and changes, so you can be assured that we will be sharing your comments with the rest of our team! If you'd like to tell us more, and so we can help you find a scent you may enjoy more, give us a call: 1-800-725-3296
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Bad Smell
on June 5, 2025
Posted by: Lesterwave
The new Dawn Ultra smell belongs in the shower not over the kitchen sink. It smells like overly perfumed hair conditioner and this smell remains in plastic water bottles. I will soak the water bottle in diluted vinegar per your suggestion. Please bring back the old original scent or switch to a light orange aroma. I can't find Dawn orange scent or unscented in my local store and they hiked up the price of Dawn Platinum. I will not buy Ultra again.
Response from dawn-dish.comBy Customer CareJune 6, 2025
We appreciate you taking the time to share your feedback with us, Lester. We do extensive research and testing to make sure our products clean effectively, and meet the needs/preferences of our consumers, so we're really sorry to hear that you're unhappy with the scent of your Dawn Ultra as this isn't the experience we want you to have, and we're grateful for your input.

Your satisfaction means a lot to us, and we hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd love to help you find the right product for you and assist further with this. Please hold on to your product and give us a call at (800) 725-3296, any time from 9:00AM-6:00PM EST Monday-Friday, so we can help!
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Can I give it a zero? Hate the new scent!!!
on June 3, 2025
Posted by: I was a Loyal Customer
Can I give it a zero? I hate that they changed the scent!!!! I have fragrance sensitivity and although I have always loved the product for its cleaning ability - I cannot use it due to the new scent! I will be changing to a different product from here on out. Proctor & Gamble, if you decide to be faithful to your loyal older customers, let me know and I’ll come back.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJune 4, 2025
We're very sorry to hear that you're not a fan of the recent scent change to Dawn Ultra Original. The fragrance change was implemented after receiving positive feedback during extensive testing with consumers. This is the first scent change for Dawn Original in over 10 years, and we're sorry for your disappointment. We truly value your loyalty to our products over the years and we'll be sure to share your feedback with our team.

It sounds like you already have, but we recommend discontinuing the use of the dish soap based on the symptoms you described. We also ask that you please hold onto the bottle for a few weeks in case our team needs to collect any additional information.

At this time, we don't have plans to reintroduce the old Dawn scent. With that said, we truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear Unscented.

We would love to learn more about your experience to make sure we accurately share your report with our Quality and Safety Team and help us best assist you further. When you have the chance, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
Helping animals
on June 3, 2025
Posted by: daniellel2c4d_4639
If it’s safe enough to clean animals, it’s good enough to clean my dishes. I’m happy. There’s a product out there that doesn’t harm the animals, especially when they’re toxic situations.
Written by a customer while visiting influenster.com
Customer Rating
5 out of 5
5
go-to
on June 2, 2025
Posted by: chiomam1_2603
Dawn dish detergent is always my go-to soap! I’ve never found another brand that cuts through tough stains and grease quite as easily as this one. The price may deter you at first, especially in comparison to some cheaper alternatives, but trust me - it’s worth every penny! And a little goes a long way, so one bottle lasts for much longer than you might think. It leaves behind a pleasant and clean aroma on every piece of silverware and dishware. Dawn also doesn’t dry out your skin either!
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
Horrible new scent. Stays on dishes, gets in food.
on May 24, 2025
Posted by: Darrenrx
from Dublin GA
I have used Dawn original for over 30 years. I do not like the new fragrance! We had to throw our rolls out because they tasted like perfume. The taste was coming from your new fragrance on our cooking tray. I will not buy Dawn anymore.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 25, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
Best smell
on May 21, 2025
Posted by: coltron_4854
I love dawn. The scent is amazing. The cost was cheap and packaging is easy access. Not harmful ingredients. Cleans dishes, silverware and grime with ease.
Written by a customer while visiting influenster.com
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