Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1
(2,101 Reviews)
Rating breakdown 2,101 reviews
5 Stars
1,018
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product.
(
166 out of
833)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
Awful new clingy fragrance
on June 11, 2025
Posted by: Honestly
from Jackson, MS
The new scent is so, so bad, and that fragrance clings to everything washed. Loved original scent. Will not buy Dawn now. Wish I could give zero stars. It’s so disappointing when a great product changes to something intolerable.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, January 2, 2026
We're sorry to hear you are not a fan of the new scent, and that you're having issues with residual fragrance. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Kitchen staple
on June 10, 2025
Posted by: suelab1_2568
Dawn EZ-Squeeze Ultra Original Dish Soap is a game-changer in the kitchen! Its concentrated formula cuts through grease like a dream, making even the toughest, stuck-on messes a breeze to clean. The innovative EZ-Squeeze bottle design is a standout—ergonomic, easy to grip, and lets you dispense just the right amount without any waste or mess. A little goes a long way, so it’s cost-effective and lasts forever. The fresh, clean scent is pleasant without being overpowering, and it’s gentle on hands, leaving them soft after washing. Whether tackling greasy pans or everyday dishes, this soap delivers sparkling results every time. Highly recommend for anyone who wants efficiency and quality in one bottle! Bonus that the packaging is environmentally friendly!!
Written by a customer while visiting influenster.com
Customer Rating
1
Smell
on June 10, 2025
Posted by: Lois M
I hate that Dawn changed its original scent to “clean” scent. Way to perfume smelling! I am sensitive to smells and so disappointed that I will have to find another Dawn scent or product.
Response from dawn-dish.comBy Customer Care, June 11, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5
Great bottle!!!
on June 9, 2025
Posted by: nursejackie622_5260
I have always used Dawn but love this EZ squeeze bottle. I was skeptical that it didn't leak or drip, but was happily surprised that it didn't!! I always buy this at my local grocery store when it's on sale. I love how it cuts grease like nothing else does and it's so sensitive to my skin.
Written by a customer while visiting influenster.com
Customer Rating
5
The best dish soap...
on June 9, 2025
Posted by: xinkedinfluensterx
Dawn dish soap is my ultimate kitchen hero. It effortlessly cuts through even the toughest grease and grime, making dishes sparkling clean with just a small amount. A dollop goes a surprisingly long way, creating rich, lasting suds that power through stubborn, baked-on food without endless scrubbing. What truly sets it apart is how incredibly gentle it is on my hands; after years of dry, irritated skin from other brands, Dawn leaves them feeling soft and smooth. Its proven effectiveness, even for wildlife rescue, speaks volumes about its power and safety, giving me complete peace of mind. It's truly the only dish soap I'll ever buy.
Written by a customer while visiting influenster.com
Customer Rating
4
Hard to squeeze at first if you have arthritis
on June 9, 2025
Posted by: lynnm218_9794
Little hard to get it started for people who are older or have arthritis. But that is the only negative side I've found! It doesn't leak out or get caked around the spout like the flip lids do!
Written by a customer while visiting influenster.com
Customer Rating
1
Hate the new scent.
on June 9, 2025
Posted by: Neveragain
from Georgia
Can you even use this on wildlife with the new scent. It would have been better with no scent. The scent is horrible and way too strong. It lingers on dishes and your food. Its obvious eveeyone hates it, can you trg again with the scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 10, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
New Scent Is Off-putting
on June 7, 2025
Posted by: Josh D
from Oakland, CA
I recently bought a refill of Dawn Ultra and was unpleasantly surprised to learn it has a new smell which is perfumy and off-putting. I would not have bought it had I known it is perfumed now, which isn’t marked anywhere on the bottle as far as I can tell (nor even that the scent has changed).
I’ve bought Dawn Ultra for a long time because of its cleaning power and unobtrusive smell, but given the scent change I don’t think I can use it anymore.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 9, 2025
We’re sorry to hear you're not enjoying the smell of our Dish soap, Josh! We understand that preferences can vary from person to person, and we design our products with our customers in mind, in hopes that you'll love it as much as we do. So we apologize that that's not the case this time. Please know that comments like yours are how we determine the decisions we make about future products and changes, so you can be assured that we will be sharing your comments with the rest of our team! If you'd like to tell us more, and so we can help you find a scent you may enjoy more, give us a call: 1-800-725-3296
Written by a customer while visiting dawn-dish.com