Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.2 out of 5
3.2
(2,239 Reviews)
Open Ratings Snapshot
Rating breakdown 2,239 reviews
5 Stars
1,145
4 Stars
81
3 Stars
24
2 Stars
72
1 Star
917
20%of customers recommend this product. 
(
166 out of 834
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
5 out of 5
5
Ease and convenience
on February 9, 2026
Posted by: Tricia F
ADaen EZ Squeeze is a game chnager while doing dishes. Grab and squeeze without having to flip it and spill or needing to open it along the way! Best thing to happen to washing dishes!
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
Horrible fragrance
on February 9, 2026
Posted by: WenM
from NY
Oh my gosh, the new fragrance is awful! It is so strong and bad smelling it actually made me sick to my stomach. Went right in the trash. I'd rather have slightly greasy dishes than use this horrible smelling soap.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 26, 2026
We are truly sorry to hear about your experience with our Dawn Ultra Dish Soap. We understand that scent sensitivity can be a significant issue and we hope that you are doing fine now. Please know, safety is our top priority and this product is thoroughly evaluated to be safe when used as directed. We care about your safety, for this reason we recommend discontinuing use of the product. Also, we would like to assist you further with this issue. We invite you to contact us at the number (800) 725-3296 and we will be more than happy to help you. Have a nice day.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Ewww, that Smell
on February 8, 2026
Posted by: Garden Girl
This is NOT the original scent. For decades Dawn smelled like clean dishes. Now it smells like overpowering cheap bathroom air freshener. Procter & Gamble, please let this be your "New Coke" blip and bring back the real Dawn.
Response from dawn-dish.comBy Customer Care, February 11, 2026
Hello! Thank you for letting us know about your experience with the Dawn Original formula change. While many consumers have embraced the new fragrance, we recognize that some long-time users, like yourself, have expressed disappointment in losing the original scent. In response to this feedback, we are excited to share that we will be reintroducing the Classic Scent as an additional option in our Dawn Ultra lineup. This will be available at major retailers across the U.S. starting in February 2026. We really thank you for your loyalty and hope this news will make you happy! If you need anything else, please contact us at (800) 725-3296!
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
Love it.
on February 7, 2026
Posted by: Brenda E
I love the Dawn EZ squeeze. It lathers and foams super well. I also love how it doesnt leave any residue after washing on hands or dishes. Its portable and easy to use because of the squeeze bottle. I didnt notice any build up after using it multiple times.
Written by a customer while visiting influenster.com
Customer Rating
5 out of 5
5
Quick and convenient with no mess!
on February 6, 2026
Posted by: Sadie S
Dawn is my go to for soap! This EZ-Squeeze bottle makes it so convenient to get the perfect amount of soap out! I use this for cleaning dishes, cleaning around the kitchen, even giving my pets baths! It doesn’t grip out when I’m not using it and I don’t have to worry about pouring out too much! I will definitely continue buying this Dawn!
Written by a customer while visiting influenster.com
Customer Rating
5 out of 5
5
10/10
on February 4, 2026
Posted by: Berenice G
The scent is good my washer look more clean 🧽 is very easy can used because is squishy and no need mix only I’m used directly and my sponge and start washing is really practical.
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
Not EZ for anyone with hand strength issues
on February 3, 2026
Posted by: NNNN
from Chesapeake VA
Not an easy squeeze for people with less strength in their hands. I’ve been using this in unscented to fill a soap dispenser handle for dishes and can barely squeeze anything out, the container seems too thick to squeeze easily.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, May 29, 2026
I am sorry to hear that you are having difficulty with the Dawn Ultra EZ-Squeeze bottle. The EZ-Squeeze design is intended for easy one-hand dosing and to help you use every drop of soap without mess. If the bottle is challenging for you, you might consider exploring other Dawn products with different dispensing methods or packaging. You may also find it easier to transfer the liquid soap into a pump-style dispenser that requires less force to operate. We would like to know more about your experience, so please call us at (800) 725 3296! We are waiting for your call!
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Totally Unbearable to Use
on February 2, 2026
Posted by: Jackson102
from St. Louis, Missouri
Although I've bought Dawn without a thought for years, the new formulation is shockingly bad. I've used off-brand various dish soaps with strong scents (for example working in a restaurant) but nothing has been anywhere near this viscerally unpleasant to use. The new scent is sickening, gives me a headache within minutes of use, and lingers on dishes and in the sink. I got through a tiny portion of the bottle, threw it away, and bought another brand.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
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