Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9 out of 5
2.9
(1,885 Reviews)
Open Ratings Snapshot
Rating breakdown 1,885 reviews
5 Stars
820
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
908
20%of customers recommend this product. 
(
165 out of 829
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
Terrible new scent
on November 25, 2024
Posted by: Liz1995
from St. Charles, MO
The new scent is terrible. I hate it! Please bring back the original dawn scent. I have no idea why you thought it needed to be changed.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareDecember 26, 2024
Your happiness is very important to us, Liz, and we thank you for sharing your feedback on our recent change to Dawn Ultra Original. As the first scent change in over 10 years, we worked with a group of consumers when making this decision in hopes all would be happy with this change. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We suggest giving our Dawn Free & Clear Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Why fix something that's not broke
on November 28, 2024
Posted by: hm52
This new clean scent is terrible. The "original" scent is one of the things i loved about Dawn. The new scent is even worse in hot water...it smells like bad breath🤢. I am so mad about this change.
Response from dawn-dish.comBy Customer CareDecember 26, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original, and do apologize that you're not a fan of this change. Some things, like scent preference, are very personal and when that changes, it can be a lot. Again, we are sorry for that. Please know, your feedback is greatly valued, and it will be relayed to our Research and Development team, so they know how you feel about this experience. We'd recommend giving our Dawn E-Z Squeeze Free & Clear, Fragrance Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible new scent
on November 29, 2024
Posted by: KDawn
from California
The new scent is horrible. Please bring back the original!
I can’t use Dawn anymore because the new scent is so unpleasant and overpowering. The original was fine.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareDecember 21, 2024
We thank you for sharing your feedback on our recent change to Dawn, KDawn. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. It sounds like it might be something you'll enjoy. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible scent, very disappointed in Dawn
on December 1, 2024
Posted by: WDLAB
Dawn dish soap needed so little, that it took a long time for us to go through an entire bottle of dish soap. We bought a refill some months ago and had it in storage. Come to find out we were one of the lucky ones stuck with the new disgusting, cheap scent. Shame on you, Dawn. This obviously was a drop of some ingredient to save money. What you got was people with perfume allergies and sensitivities to stop buying the product. Dumb move.
Response from dawn-dish.comBy Customer CareDecember 4, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Disappointing Change
on December 19, 2024
Posted by: Sad sack
from Florida
I stopped using Dawn after many years when they changed the scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 7, 2025
We're sorry to hear that a loyal Dawn fan like you is feeling disappointed. This was the first change to our Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. Your comments will be passed along, and we suggest giving another Dawn version a try if you'd prefer a different scent. You're always welcome to give us a call at (800) 725-3296 if there's anything more we can assist you with.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Terrible new scent.
on January 10, 2025
Posted by: Jayy
New scent makes me nauseous. Used first time after decades of use. Couldn’t even wash the terrible odor off my hands. You have lost a customer. You should have left well enough alone.
Response from dawn-dish.comBy Customer CareFebruary 4, 2025
We appreciate your great loyalty to Dawn over the years, and we're sorry to hear that this was your experience. We hope that you're doing well. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed, and we also put a lot of thought into creating features that we think you'll like. This scent change was implemented after receiving positive feedback during extensive testing with consumers. We'll be sure to share your comments with our team, and we suggest using a mild hand soap to help remove the scent from your hands. If you haven't already, we do recommend that you discontinue use of this particular product. We suggest giving our Dawn Free & Clear a try, as it features our lightest scent. We also have our Dawn Free & Clear Fragrance-Free available. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Terrible new scent
on January 12, 2025
Posted by: LizP
The new scent is awful! It sticks to my hands and dishes and makes me nauseous. This is such an unnecessary and disappointing change. Will not be purchasing again, nor will I pay dawn more money to buy the fragrance free version.
Response from dawn-dish.comBy Customer CareJanuary 31, 2025
Our goal is for our users to have an exceptional dishwashing experience, so we're truly sorry to hear about what happened. We're always looking for ways to improve our users experieinces, so this change was implemented after receiving positive feedback during extensive testing with consumers. However, with our quality and safety checks, and when using our dish soap as directed, this is the last thing we expect, so please discontinue using this dish soap, and soak any impacted dishes in hot water with a bit of distilled white vinegar added to it. This should help remove the scent. We'd like to ensure your feedback and experience is heard, and get you some assistance with this. We can be reached at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Bring back the original scent
on January 14, 2025
Posted by: Jayoung26
Bring back the original scent!!! This new scent is so strong and smells like cheap shampoo. I can't even use it anymore.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareFebruary 3, 2025
Thank you for reaching out about the recent scent changes to our Dawn Ultra Original. This is the first scent change for Dawn Original in over 10 years, and we're very sorry for your disappointment. The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers, but please be assured that we value your feedback greatly and are sharing it with the rest of our Dawn Team. We truly value you as a consumer and hope you'll give Dawn another try. We have a variety of scents if the Original no longer meets your needs, including an unscented version called Dawn Free and Clear, Unscented. We'd like to learn more about your experience and do our best to make things right for you. Please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
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