Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.2 out of 5
3.2
(2,224 Reviews)
Open Ratings Snapshot
Rating breakdown 2,224 reviews
5 Stars
1,130
4 Stars
81
3 Stars
24
2 Stars
72
1 Star
917
20%of customers recommend this product. 
(
166 out of 834
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
New scent
on May 6, 2024
Posted by: A1922
I am only rating one star because of the new scent. If it was the original scent I would give 5 stars. WHY???? The smell is like a strong perfume or laundry detergent. It completely goes against the brand I knew my whole life. I think of the commercials showing the soap being safe even on animals and now I have to question if that is even true. My son has sensitive skin and I am hesitant letting him use this new scent soap. The original scent was synonymous with the brand. Now there is this smelly, lingering after-scent. I’m seriously going to have to reassess using Dawn, which is sad.
Response from dawn-dish.comBy Customer CareMay 7, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful scent!
on May 6, 2024
Posted by: Sneezing
from Midwest
Horrible new scent! New is not improved. Go back to the original please or you will lose more long-time customers!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 7, 2024
We're sorry to hear you've had this experience with our Dawn soap. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation.

We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience. So we can learn more about this for our Safety Team, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New scent is too sweet and overpowering. Avoid!!!
on May 6, 2024
Posted by: Hawkish
New fresh scent is so flowery and overpowering that it takes your breath away. No way would you want this on dishes. The smell is more like super sweet shampoo. If original scent is discontinued lots of people will be changing brands. Threw mine away. To manufacturers- throw away new scent and keep original scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 8, 2024
Thank you for sharing your experience with the new scent of Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. We hope you'll give our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
Lasts so long
on May 5, 2024
Posted by: Tbone
I bought this and I am so glad I did. It seems to last a lot longer. The only thing I don't like is Dawn squeezable with the fresh scent. It's horrible. Go back to the old scent please!
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Stinks
on May 5, 2024
Posted by: Andreej
from WI
New scent is terrible... Why does everything have to smell like something? The original ultra scent was barely perceptible, it was perfect. Not buying Dawn anymore
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 7, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
worst smell ever!
on May 5, 2024
Posted by: sunshine823
the smell if awful i will not be getting dawn soap anymore, dawn was my favorite but no more!
Response from dawn-dish.comBy Customer CareMay 6, 2024
We're sorry you aren't happy with the recent change in Original Scent, Sunshine. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over 10 years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver our customers the best possible experience. Your feedback will be instrumental in guiding the Dawn Team as they continue to work on future innovations. We'd be happy to answer any questions or gather additional feedback. Please call us at (800) 725-3296 from 9 AM to 6 PM EST, Monday through Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New Scent HORRIBLE!
on May 4, 2024
Posted by: mtzrom575
from Las Cruces, NM
Been using Dawn for years, not anymore. The new scent is AWFUL! It was perfect before. So overpowering and nauseating.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 7, 2024
Your loyalty to Dawn, trusting us for so long, is truly valued by all of us here. We're so sorry to learn the recent scent update to Dawn Ultra Original isn't matching with you well. Be assured, we thoroughly test all of our ingredients for safety before we use them in our dish soaps. What you've shared isn't something we'd expect.
Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. We hope you'll give our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Hate the new smell!!!
on May 3, 2024
Posted by: JDS3359
from St Paul, MN
The new scent stays on dishes, it is gross!. My daughter gave me back her juice cause it mixed with the overpowering dawn scent and smelled rotten. There are enough gross scented products. I will not use dawn again, and according to all the review of the last few months, most will not. Read the reviews for your product, your customers are moving on to other brands.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 7, 2024
Thank you for sharing your feedback on our new Dawn Original Scent. We appreciate you taking the time to leave a review, as we send our products through many checks to ensure they provide the best results for you, and we know that our new Original scent may have impacted your experience of our product. It is possible for dishes to pick up the scent of Dawn if they are worn to the point of being porous. If this is the case, we recommend refraining from soaking the items when washing.

So we can learn more about this to help our Quality Team improve our products in the future, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
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