Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1 out of 5
3.1
(2,101 Reviews)
Open Ratings Snapshot
Rating breakdown 2,101 reviews
5 Stars
1,018
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product. 
(
166 out of 833
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
Terrible new scent
on April 22, 2024
Posted by: PalmoliveConverter
New scent is terrible, it is over powering and very unpleasant.
Response from dawn-dish.comBy Customer CareApril 24, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Bring back the real original scent!
on April 22, 2024
Posted by: Just me 2
from Texas
The new “clean scent” is obnoxious. We’re throwing it out. Please bring back the “original” original!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareApril 24, 2024
We're sorry you aren't happy with the recent change to Dawn's Original Scent. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Disgusting
on April 22, 2024
Posted by: Never buy again
The new clean scent is like perfume. I will never buy this again. I don't need perfume on my dishes or hands while I am handling food.
Response from dawn-dish.comBy Customer CareApril 24, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible sent. Smells like Febreze
on April 22, 2024
Posted by: Disappointed frustrated
from Washington
I can’t believe you changed the smell. It is so horrible and nauseating. The label is totally misleading by stating original scent. I was a lifelong user of dawn, but there’s no way I will continue to use this now. It’s so overwhelming and perfumed. Whoever decided to change the scent should have done some market research. Dawn blue soap was one of my favorite cleaning products but now I will find something else.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareApril 24, 2024
Thank you for sharing your experience with the new scent of Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. As the first scent change in over 10 years, we appreciate this could be disappointing. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development Team and our Safety Team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and make sure you're feeling alright today, not to mention help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New scent is horrible. It smells like Febreze.
on April 22, 2024
Posted by: Upset and so disappointed
I can’t believe you changed the scent. The Label Stating that it is Original scent is misleading and it smells horrible now. It is so overly fragranced and nauseating. The smell lingers and now I have to find something new. Who ever thought this was a good idea should have done some more market research. Dawn soap was one of my favorite cleaning products and I’m so upset. I was a lifelong user, but there’s no way I will continue to use this product.
Response from dawn-dish.comBy Customer CareApril 23, 2024
We're sorry to hear you've had this experience with our product. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation.

We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience. So we can learn more about this for our Safety Team, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Dawn’s new clean fragrance
on April 22, 2024
Posted by: Ron1955
from Goldsboro, NC
New fragrance is terrible and extremely overpowering!
Response from dawn-dish.comBy Customer CareApril 23, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original, Ron. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
2 out of 5
2
Love the bottle; dislike the scent
on April 21, 2024
Posted by: JAJinkins
I have used the Original Dawn for decades. This new “fresh scent” is terrible. I cannot stand the way it smells as I am washing dishes nor how it smells afterwards on my hands. I will no longer be purchasing this brand.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareApril 24, 2024
Thanks so much for sharing your experience with Dawn with us. Because scent preference is very personal, and this was the first fragrance change in over 10 years we apologize for any disappointment, including you not enjoying the scent. Rest assured, your feedback is greatly valued, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. It would be our pleasure to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful new scent
on April 21, 2024
Posted by: Lab6420
I agree. New scent is awful. Been using Dawn forever but I guess it’s time to switch.
Response from dawn-dish.comBy Customer CareApril 23, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over 10 years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver our customers the best possible experience. Your feedback will be instrumental in guiding the Dawn Team as they continue to work on future innovations. We'd be happy to answer any questions or gather additional feedback. Please call us at (800) 725-3296 from 9 AM to 6 PM EST, Monday through Friday.
Written by a customer while visiting dawn-dish.com
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