Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1 out of 5
3.1
(2,101 Reviews)
Open Ratings Snapshot
Rating breakdown 2,101 reviews
5 Stars
1,018
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product. 
(
166 out of 833
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
Put it back!
on May 11, 2024
Posted by: Horrible news scent
from Northwest Pennsylvania
Why did you ruin something that was loved as it was?! This scent is extremely heavy and irritates my eyes.....pretty much absolutely contrary to the point of original dawn 😑
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 14, 2024
We’re so very sorry to learn about your experience with your bottle of Dawn Ultra Original, featuring the new Original scent. While we work very hard to keep you happy, your safety is our top priority and all our products are thoroughly evaluated to be safe when used as directed. We’re sad to learn you’re having this experience and we recommend discontinuing use of the product. Know we’ll forward your message to our R&D Team, so they understand your experience and use it to continue making Dawn dish soap better. It may interest you to know we've got a new product on the market, Dawn Free & Clear Fragrance Free, could be your next favorite. We'd be happy to talk to you about it. Please, give us a call any Monday-Friday, from 9 AM to 6 PM, EST. We'd like to check in with you and make sure you get the attention you deserve. Our number is 1 (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New scent horrible
on May 11, 2024
Posted by: KG from MA
from MA
I can't stand the new scent, makes me nauseous. I've used Dawn exclusively for years and now I'll need to switch brands because I can't stand the new smell. I don't usually leave reviews but I'm desperate. Please bring back original scent as an option!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 14, 2024
Your happiness and health are very important to us, and we're truly sorry to learn that you've had this experience with your current bottle of Dawn. Because we just updated the scent of Dawn Ultra Original, which was the first one in over 10 years, we understand you may have some frustration with this purchase. We do apologize for that, and also want to assure you that, when used as directed, our Safety Team shares that you'll feel comfortable while using the dish soap. We're so sorry to learn you may have a specific sensitivity to this change, and we agree that moving on from Dawn Ultra Original may be your best choice. Sadly, we do not have plans, at this time, to return to the previous scent. We hope you'll consider Dawn Free & Clear, our dish soap with all the cleaning benefits of Dawn, but available with both a light scent, or no scent. Choose the Fragrance Free option, and you'll not have to worry about any added smell. We want to help you, and hope you'll call us with an update on how you're feeling. Give us a call at 1 (800) 725-3296. We're here Mondays through Fridays, from 9 AM to 6 PM, EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New clean scent is absolutely awful
on May 9, 2024
Posted by: Nope414
from Wisconsin
Didn’t look close enough when purchasing the bottle. The new clean scent is absolutely awful. Has triggered some sort of allergy, I started sneezing when I smelled it. What a bummer. Always enjoyed the original scent of Dawn. As Dawn will point out, they have other scents. That’s fine, the Apple one is not that bad. It’s just a shame that the original formula couldn’t stay! Marketing dropped the ball on this one for sure or maybe not, as I reached for the blue bottle expecting the original, but didn’t see that fine print on the top that says new clean scent. WILL NOT BUY THIS SENT EVER AGAIN!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 14, 2024
We're sorry to hear that a great Dawn fan like you had this experience, and we hope that you're feeling better. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. Also, we put a lot of thought into creating features that we think you'll like. We certainly value your feedback, and your comments will be passed along. If you haven't already, we do recommend that you discontinue use of this particular product and give another Dawn scent a try. As well, we'd like to learn more and gather some details for our Safety Team. When you're able, please give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New Scent
on May 9, 2024
Posted by: Dawnman
I only use dawn. The "new scent" is disgusting and stays on my hands. Will not use again.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 14, 2024
Greetings, thanks for being such a strong Dawn fan. We're so sad to learn you're not enjoying the most recent scent update for Dawn Ultra Original. It was the first one in over 10 years, so we understand you may be surprised. We're very sorry to learn you're feeling as you do and we want to assure you we're here to help you through this challenging time. Firstly, know your review will be shared with our R&D Team, so they're aware of your experience. Also, we hope you'll consider the great clean Dawn provides, and consider a different version, if the new scent of Dawn Ultra Original isn't fulfilling your needs. We'd be happy to help you pick up your next bottle for you. Give us a call for more help and assistance. We're here Mondays-Fridays, from 9 AM to 6 PM, EST. Our number is 1 (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
Very good at cleaning pots and pans.
on May 7, 2024
Posted by: nymoiyam
It’s very effective for cleaning hard-stained, greasy dishes, pots and pans. It is affordable. The scent is not overwhelming. The ez squeeze mechanism of the package makes it less messy and it doesn’t spill when placed upside down.
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
New scent
on May 6, 2024
Posted by: A1922
I am only rating one star because of the new scent. If it was the original scent I would give 5 stars. WHY???? The smell is like a strong perfume or laundry detergent. It completely goes against the brand I knew my whole life. I think of the commercials showing the soap being safe even on animals and now I have to question if that is even true. My son has sensitive skin and I am hesitant letting him use this new scent soap. The original scent was synonymous with the brand. Now there is this smelly, lingering after-scent. I’m seriously going to have to reassess using Dawn, which is sad.
Response from dawn-dish.comBy Customer CareMay 7, 2024
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful scent!
on May 6, 2024
Posted by: Sneezing
from Midwest
Horrible new scent! New is not improved. Go back to the original please or you will lose more long-time customers!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 7, 2024
We're sorry to hear you've had this experience with our Dawn soap. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation.

We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience. So we can learn more about this for our Safety Team, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New scent is too sweet and overpowering. Avoid!!!
on May 6, 2024
Posted by: Hawkish
New fresh scent is so flowery and overpowering that it takes your breath away. No way would you want this on dishes. The smell is more like super sweet shampoo. If original scent is discontinued lots of people will be changing brands. Threw mine away. To manufacturers- throw away new scent and keep original scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 8, 2024
Thank you for sharing your experience with the new scent of Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority and based on what you shared we do recommend discontinuing use of this Dawn. We hope you'll give our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience in order to make a complete report to our Safety Team, and to help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
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