Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
3.1 out of 5
3.1
(2,105 Reviews)
Open Ratings Snapshot
Rating breakdown 2,105 reviews
5 Stars
1,022
4 Stars
75
3 Stars
22
2 Stars
72
1 Star
914
20%of customers recommend this product. 
(
166 out of 833
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
**TERRIBLE NEW SCENT!!**
on June 16, 2024
Posted by: ExDawnUser
from OHIO
The new "Clean Scent" is TERRIBLE!!! I will not ever be buying this again unless they go back to the ORIGINAL scent.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJune 18, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Terrible New Scent
on June 16, 2024
Posted by: Mike and Fam
from OH
I have been a loyal Dawn user for decades and the new scent for the original Dawn is terrible. For a family who has multiple people who are highly sensitive to smell Dawn was the perfect combination of quality cleaning with a non offensive odor. Now it's ruined. The change has forced me me to look for a different brand for the first time in years. Congratulations on losing loyal customers. I'd give it a zero if possible.
Response from dawn-dish.comBy Customer CareJune 18, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Nauseating
on June 16, 2024
Posted by: JMBme
Was already having a decently bad day when I first used the NEW Fresh Scent ORIGINAL Dawn and the odor just tipped the scale for the day to irredeemable. It gave me an instant headache and nausea. I don't need unscented - my daughter brought home the pomegranate scent and it's fine, but the NEW Fresh Scent ORIGINAL is horrendous. Now I'm hoarding a small bottle of the previous original I found under my bathroom cabinet to sniff when I'm feeling sentimental about the good ole days.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJune 17, 2024
We're sorry to hear you've had this experience with our Dawn Original. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation.

We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience. These changes were made after receiving positive feedback from extensive consumer testing. So we can learn more about this for our Safety Team, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
HATE the New Scent!
on June 16, 2024
Posted by: Jp53
I totally hate the new smell it gives me a headache. WHY did you change it??? It's AWFUL. I totally switched to Dawn like 3 years ago now I can't stand it. It cleans well but the smell is sickening.
Response from dawn-dish.comBy Customer CareJune 17, 2024
We're so sorry you had this experience with the recent change in Dawn's Original Scent, and we hope you're feeling better, Jp. While all our ingredients and products are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. If you haven't already, we recommend you discontinue using this product.

The fragrance change of Dawn Ultra Original was implemented after receiving positive feedback during extensive testing with consumers. Please be assured that we value your feedback greatly, and we're sharing it with the rest of our Team. 

We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. So we can complete a report for our Safety Team and help you further, please hang on to the product and call us at (800) 725-3296 Monday through Friday, 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New clean scent
on June 15, 2024
Posted by: KSfromPA
from Pennsylvania
Bought the New Clean Scent...it smells absolutely horrible.
Response from dawn-dish.comBy Customer CareJune 18, 2024
We're sorry you aren't happy with the recent change in Original Scent. We know this transition and its potential impact on your experience with our product. We acknowledge that this is the first scent change for Dawn Original in over ten years, and we apologize for any inconvenience or dissatisfaction this may have caused. Please rest assured that we value your feedback greatly and have already relayed it to our Research and Development team. Your input is vital in helping us improve our products and ensure we deliver the best possible experience to our customers. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our team and help you further. Please hang on to the product and give us a call at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
2 out of 5
2
Doesn't work as well as the original.
on June 15, 2024
Posted by: Sandi Y
I bought the ultra 2 months ago. I LOVE Dawn dishwashing product so I tried this. Big mistake. At the beginning it worked terrific. By the time I got to the bottom third of the bottle, it just wasn't working. I put in one squeeze after another. This one meal of dishes took 6 squeezes! No good. I'm back to the original. I hope it's still available.
Response from dawn-dish.comBy Customer CareJune 18, 2024
We're sorry you didn't get the clean you expected with your recent Dawn purchase, Sandi. Please be assured that we value your feedback greatly and I’m sharing it with the rest of my Dawn Team. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers; it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations. We have many quality checks to ensure our products get to you with the best results, so we don't expect these things to happen. Please be assured that we value your feedback greatly and I’m sharing it with the rest of my Dawn Team. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers; it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations.
Written by a customer while visiting dawn-dish.com
Customer Rating
5 out of 5
5
DAWN EZ SQUEEZE
on June 14, 2024
Posted by: zoeym50
Dawn is the best dish soap hands down. It works for everything it’s truly a multipurpose cleaner. Everything from paint brushes to grease. Even if you are trying to save money, dawn is always worth the price. The squeeze bottle is a personal favorite of mine. It is literally a life saver. Unlike the old bottles where you have to physically pop the top off to use it, for this one all you have to do is squeeze the bottle. It’s as simple as that. Dawn is always the way to go, if it’s good enough to clean baby chickens it’s good enough for me.
Written by a customer while visiting influenster.com
Customer Rating
1 out of 5
1
Formerly great product destroyed by new scent
on June 14, 2024
Posted by: FrustratedinOR
from Portland, OR
The new scent has made it unusable. My head ached immediately upon opening the bottle and being overwhelmed by the sickeningly sweet/floral-ish (?) fragrance. Dawn has always been my go-to detergent brand, but today I'm tossing out an almost-full 70oz bottle and heading to the store to find something new. PLEASE bring back the original scent!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJune 17, 2024
We're sorry to hear you've had this experience with our Dawn soap. We want you to know our products are thoroughly evaluated to be safe when used as directed, so this is not something we'd expect to see. If you haven't already, we'd recommend you discontinue use of this product, and that you hold onto it in case we need to retrieve it for evaluation.

We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience. These changes were made after receiving positive feedback from extensive consumer testing. So we can learn more about this for our Safety Team, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
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