Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9 out of 5
2.9
(1,884 Reviews)
Open Ratings Snapshot
Rating breakdown 1,884 reviews
5 Stars
819
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
908
20%of customers recommend this product. 
(
165 out of 829
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
Disappointed in New Clean Scent
on February 14, 2024
Posted by: KarenY
from Los Angeles, CA
I’m a life-long fan of Dawn and have both used and recommended it specifically in my line of work with interior design and natural stone. I can’t handle too perfumey of things and the Original Scent was the ONLY soap I could use. The New Clean Scent is way too perfumy, strong, and dare I say… offensive. I clean my infants silicone pacifiers and bottles with the soap and she won’t even take them, came to find out the soap makes them taste like it, and it’s god aweful. There was NOTHING wrong with the original scent. Please, I beg you, keep the old (even if you introduce this new one) but don’t change what was PERFECT. I would love to continue being a loyal customer but this is a deal breaker for me. With great respect.
Response from dawn-dish.comBy Customer CareFebruary 16, 2024
We can't thank you enough for your longtime loyalty, Karen, and appreciate you sharing your feedback. We're sorry to hear the upgraded Dawn isn't for you, and assure you that we're letting our team know what you think. We'd like to find the right Dawn for you, so when you have a little time, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
NOT original scent
on February 15, 2024
Posted by: rah1
from Reading PA
This was the only scent available at my grocery this week. Headache and allergic reaction to the smell within mintues.
hmm...I've used Dawn most of my life. May now need to switch!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareFebruary 19, 2024
We're sorry that a loyal Dawn fan like you had this experience, and we hope that you're feeling better. Safety is our top priority here at Dawn, and we can assure you that our products have been thoroughly evaluated to be safe when used as directed. We'll be sure to share this with our team, and we do recommend that you discontinue use of our Dawn Ultra Original, if you haven't already. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Terrible new clean scent
on February 16, 2024
Posted by: mray11
from Ohio
Why was the original scent changed to a new scent?l. It is an overpowering flower smell that is horrible. It does not smell clean at all. I’ve used Dawn original for as long as I can remember and now I will have to switch to another brand. Very disappointed.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareFebruary 19, 2024
We appreciate you longtime loyalty, and are sorry to hear you aren't a fan of the upgraded scent. We want to assure you that we have many quality checks to ensure you get the best. We'd like to get more information to help, as well as share this with our Quality Team. When you have a minute, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Dawn Ultra New Scent Sucks
on October 18, 2025
Posted by: IAMME
New scent of Dawn Ultra sucks. Was nice for us for years. Won’t buy it again.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
New smell is bad
on March 8, 2024
Posted by: Nichols151
from Maine
My wife just had to stop washing the dishes because the new smell was so bad. Why would you ’fix’ something that wasn’t broken.
Response from dawn-dish.comBy Customer CareMarch 11, 2024
We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience, as we send our products through many checks to ensure they provide the best results for you. So we can learn more about this to help our Quality Team improve our products in the future, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
horrible smell
on August 14, 2025
Posted by: bob2718937
it smells horrible change it back. why would you even change it.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareAugust 18, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful odor - Clean Scent smells sour & mildewed
on May 5, 2025
Posted by: Cindyl161
from Little Rock, AR
I have been avoiding the Dawn labeled “Clean Scent” because it is absolutely horrible.
I just purchased a model of Dawn Ultra that is not labeled with the fragrance name and I swear it smells like the Dawn labeled “Clean Scent.”
I don’t know who changes these things, but it is horrible awful and I’m going to have to give it to somebody else that can stand the smell because I cannot stand it.
People need to leave things alone that have been working fine. I am definitely changing products.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareMay 6, 2025
We're sorry to hear that this has been your experience with the scent. We do put a lot of thought into creating features that we think you'll like, but we certainly understand that preferences can vary from person to person. We'll be sure to share your feedback with the rest of our team, and we suggest giving another Dawn version a try if you'd prefer a different scent. You're always welcome to give us a call at (800) 725-3296 if you'd like any further assistance.
Written by a customer while visiting dawn-dish.com
Customer Rating
2 out of 5
2
Don't like the new scent!
on April 27, 2025
Posted by: MKow
from KS
I don't like the new scent. PLEASE bring back the old scent.
I would recommend this to a friend!
Response from dawn-dish.comBy Customer CareApril 28, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
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