Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9
(1,894 Reviews)
Rating breakdown 1,894 reviews
5 Stars
825
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
912
20%of customers recommend this product.
(
165 out of
831)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1
You ruined a wonderful product beloved by millions
on February 12, 2024
Posted by: Unhappy Camper
from Minnesota
Why "fix" something that wasn't broken? The NEW CLEAN SCENT is truly awful! Please change it back. If you had made the soap less smelly, that would have been welcome, but it was fine as it was. The new scent, however, is a horrible mistake. Dreadful, yucky, ick, no thank you!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 15, 2024
From the start, our goal is for our users to enjoy doing the dishes. Scent plays a huge factor in this, so we're sorry to hear that you're not a fan of the new scent. Extensive testing is done to get the scent just right, so your feedback is valuable, and we'd like to hear from you about this. Please call us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
Terrible “New Clean Scent”
on February 13, 2024
Posted by: Meg1981
I have always purchased the original dawn not only because it was effective but also because it was the only scent I could tolerate. The “New Clean Scent” is terrible. It leaves a scent on my dishes and gives me a headache. Please bring back the original scent!
Response from dawn-dish.comBy Customer Care, February 15, 2024
We understand that your experience with your recently purchased bottle of Dawn Ultra Dish Soap, with the updated Original scent wasn't one you enjoyed, Meg. Please know, we're truly sorry about this, and appreciate your concerns. It's really important to us that you can use Dawn comfortably, and we do everything we can to make sure this is the case. Our Safety Team puts all products and ingredients through very strict testing, making sure you'll be able to safely use the soap as directed. That said, we understand that personal sensitivity to any ingredient may happen, and is very individual. We want to help you as best we can, and hope you'll put the rest of the bottle off to the side, where it won't be used or tossed out. Then, call us any Monday through Friday, from 9 AM to 6 PM, EST for further assistance. Our number is 1 (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Disappointed in New Clean Scent
on February 14, 2024
Posted by: KarenY
from Los Angeles, CA
I’m a life-long fan of Dawn and have both used and recommended it specifically in my line of work with interior design and natural stone. I can’t handle too perfumey of things and the Original Scent was the ONLY soap I could use. The New Clean Scent is way too perfumy, strong, and dare I say… offensive. I clean my infants silicone pacifiers and bottles with the soap and she won’t even take them, came to find out the soap makes them taste like it, and it’s god aweful. There was NOTHING wrong with the original scent. Please, I beg you, keep the old (even if you introduce this new one) but don’t change what was PERFECT. I would love to continue being a loyal customer but this is a deal breaker for me. With great respect.
Response from dawn-dish.comBy Customer Care, February 16, 2024
We can't thank you enough for your longtime loyalty, Karen, and appreciate you sharing your feedback. We're sorry to hear the upgraded Dawn isn't for you, and assure you that we're letting our team know what you think. We'd like to find the right Dawn for you, so when you have a little time, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
NOT original scent
on February 15, 2024
Posted by: rah1
from Reading PA
This was the only scent available at my grocery this week. Headache and allergic reaction to the smell within mintues.
hmm...I've used Dawn most of my life. May now need to switch!
hmm...I've used Dawn most of my life. May now need to switch!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 19, 2024
We're sorry that a loyal Dawn fan like you had this experience, and we hope that you're feeling better. Safety is our top priority here at Dawn, and we can assure you that our products have been thoroughly evaluated to be safe when used as directed. We'll be sure to share this with our team, and we do recommend that you discontinue use of our Dawn Ultra Original, if you haven't already. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Terrible new clean scent
on February 16, 2024
Posted by: mray11
from Ohio
Why was the original scent changed to a new scent?l. It is an overpowering flower smell that is horrible. It does not smell clean at all. I’ve used Dawn original for as long as I can remember and now I will have to switch to another brand. Very disappointed.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 19, 2024
We appreciate you longtime loyalty, and are sorry to hear you aren't a fan of the upgraded scent. We want to assure you that we have many quality checks to ensure you get the best. We'd like to get more information to help, as well as share this with our Quality Team. When you have a minute, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Dawn Ultra New Scent Sucks
on October 18, 2025
Posted by: IAMME
New scent of Dawn Ultra sucks. Was nice for us for years. Won’t buy it again.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New smell is bad
on March 8, 2024
Posted by: Nichols151
from Maine
My wife just had to stop washing the dishes because the new smell was so bad. Why would you ’fix’ something that wasn’t broken.
Response from dawn-dish.comBy Customer Care, March 11, 2024
We understand that there have been recent changes in the scent of Dawn Ultra Original, and would like to assure you that we understand the potential impact this may have on your experience, as we send our products through many checks to ensure they provide the best results for you. So we can learn more about this to help our Quality Team improve our products in the future, and so we can provide assistance, please give us a call at 1-800-725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
horrible smell
on August 14, 2025
Posted by: bob2718937
it smells horrible change it back. why would you even change it.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, August 18, 2025
We thank you for sharing your feedback on our recent change to Dawn Ultra Original. We know this is the first change in over 10 years, and that scent preference can be very personal. We're sorry to hear you are not a fan of the new scent. Please rest assured that we value your feedback greatly, and we will relay it to our Research and Development team. We'd recommend giving our Dawn E-Z Squeeze Free & Clear Fragrance-Free a try, as it has all of the cleaning power of Dawn with no added scent. We'd love to hear more about your experience and help you locate this version of Dawn. Please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com