Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Average customer rating
2.9 out of 5
2.9
(1,894 Reviews)
Open Ratings Snapshot
Rating breakdown 1,894 reviews
5 Stars
825
4 Stars
66
3 Stars
20
2 Stars
71
1 Star
912
20%of customers recommend this product. 
(
165 out of 831
)
Best Buy Privacy Policy
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz - Blue
Customer Rating
1 out of 5
1
BRING BACK ORIGINAL CLEAN SCENT!
on October 26, 2024
Posted by: TeamOriginalCleanScent
The new scent is horrible! It makes me have a headache and makes my skin itch like an allergic reaction. Bring back the old scent, please! If I wanted my house to smell like a chemical reaction gone wrong I’d buy a cheap air freshener from the dollar store.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareOctober 28, 2024
Thank you for taking the time to share your recent Dawn experience with us, and we're very sorry that you had this reaction with our updated scent. Our products are tested to be safe when used as directed, and your safety is our highest priority. We recommend that you discontinue use if you're experiencing sensitivity, and we're sharing your report with our Dawn Team. Because preferences vary from person to person, we offer a variety of product versions, and hope you'll consider trying another version such as our Dawn Free & Clear EZ-Squeeze Fragrance-Free dish soap. We take your health and satisfaction very seriously, and our Safety Team would like to learn more details of your experience to further assist you. Please give us a call at 1-800-725-3296 from 9AM - 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
good bye dawn
on October 31, 2024
Posted by: nothappy2
I have been a Dawn Ultra user for 30 plus years. I have been unable to find my next jug of it, although I have found Dawn now in about 10 different versions with new scents, new power, yada yada. You lost me as a customer. What was wrong with the original Dawn Ultra.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareJanuary 3, 2025
We deeply appreciate your long-time loyalty to Dawn, and we're very sorry you're not happy with the update to Dawn Ultra Original's scent. This new Clean Scent was chosen with a group of current Dawn users, and we do apologize that you're not agreeing with our research. Our R&D Team will receive your review, so they know how much this change has affected you. Just as you noted, we do make many different dish soaps, and we hope you'll consider giving something else a try. Please, call us for more assistance with this, at 1 (800) 725-3296. We're phone-side Mondays through Fridays, from 9 AM to 6 PM, EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Awful new clean scent!
on November 2, 2024
Posted by: CJ_98
The new clean sent is awful! It's allergy symptom triggering and headache inducing. I am hopeful that you will bring back the original scent and allow the clean scent to be an option for those who like a fragrance variety. Please bring back the original scent. It's my goto for everything! I've used ut for years!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareNovember 4, 2024
We're sorry you're disappointed with the change in fragrance, CJ_98. Extensive research and consumer testing goes into our products to create appealing features and superior cleaning ability. We realize that preferences can vary from person to person, and we're sharing your feedback that you found the Clean Scent fragrance awful. We take your report to heart, and would like to learn more about your experience to further assist you. Please give our Dawn Team a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Unfortunate Aroma
on April 17, 2025
Posted by: notclean
I am disappointed with the new "Clean Scent" that has replaced the original. I have been using Dawn for most of my life. I enjoyed that the former offering was very close to scent free. This new offering triggers a headache and the need to wash the smell off of my hands. The soap still works great, however I will be on the hunt for something different.
Response from dawn-dish.comBy Customer CareApril 21, 2025
Thank you so much for being a long-time Dawn user, and we're very sorry to hear about your experience with our new scent. Quality and safety have always been at the forefront of everything we do, and while scent preferences will always vary from person to person, we would not expect you to be getting a headache when using it as directed. This is because all of our products go through extensive testing to ensure safety with proper use. Your wellbeing means a lot to us, so please discontinue using the Dishwashing Soap if you haven't done so already. Additionally, if you wash your hands with a mild dish soap a couple of times, the scent should dissipate. This isn't something we take lightly, so we'd like to make a report to our Quality and Safety Team, make sure your voice is heard about the change, and tell you more about our new Dawn EZ-Squeeze Free & Clear Dish Soap as it has the cleaning power of Dawn you know, love, and trust, yet is unscented. Please give us a call (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Horrible new fragrance! 😷
on April 18, 2025
Posted by: Hedge
from Dayton OH
Horrible new fragrance! ☹️
Why did they change it? The new fragrance gave me an instant headache I knew something was wrong immediately. If it ain’t broke, don’t fix it. I won’t be buying Dawn again until they change it back.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareApril 21, 2025
We're sorry to hear that a loyal Dawn fan like you had this experience, and we hope that you're doing well. We can assure you that our Dawn Original has been thoroughly evaluated to be safe when used as directed. As well, a lot of thought goes into creating features that we think you'll like. This was the first scent change for Dawn Original in over 10 years, and it was implemented after receiving positive feedback during extensive testing with consumers. We'll be sure to share your comments with our team, and we do recommend that you discontinue use of this particular product, if you haven't already. We suggest giving another Dawn version a try, and you may be interested in our Dawn Free & Clear, as it features our lightest scent. We also have our Dawn Free & Clear Fragrance-Free available. So that we can learn more and gather some additional details for our Safety Team, please give us a call at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
Please label scents on the bottle.
on April 25, 2025
Posted by: 1Disappointed1
from Saratoga, NY
This has a scent to it and it is terrible. The worst part is the scent isn’t listed on the bottle so you think you are getting the original dawn. I am highly sensitive to smells and the original scent I can tolerate, but this new one gives me an instant headache.
It doesn’t seem to cut the grease as well as the original Dawn.
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareApril 28, 2025
We always want you to get the scent and cleaning power you're expecting, so we're sorry to hear this wasn't the case with your recent purchase. Please be assured that we thoroughly test all of our ingredients for quality and safety before we use them in a product, so this is not something we would expect. We do understand that sensitivities vary from person to person, so if you haven't already, we recommend discontinuing use of this Dawn. It may help to know we do have a Free & Clear Fragrance-Free option in our E-Z Squeeze bottle, so in order to help you locate this version, and learn more about your experience to share with our Quality and Safety Teams, please give us a call at (800) 725-3296 Monday-Friday 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1 out of 5
1
AWFUL CONTAINER!!
on September 1, 2025
Posted by: bubi
from WA state
Absolutely awful container!! The so-called EZ Squeeze bottle is maddening & I won't buy it again, as it's too hard to dispense the dish soap. Terrible & frustrating to use!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer CareSeptember 3, 2025
The EZ-Squeeze bottle was designed to provide easier one-handed dosing, and we’re sorry you’re finding it hard to squeeze, Bubi. Extensive research and consumer testing goes into our products to create appealing features and superior cleaning ability. We realize that preferences can vary from person to person, so we also offer a variety of product versions. If you’re using one of our EZ-Squeeze bottles, and it seems to get harder to dispense over time, there may be buildup on the opening. If so, rinse the cap with water and dry it off to remove the buildup. Your satisfaction is very important to us, and we’d like to learn more about your experience to further help. Please give our Dawn Team a call at 1-800-725-3296 from 9AM -- 6PM EST Monday–Friday.
Written by a customer while visiting dawn-dish.com
Customer Rating
2 out of 5
2
Why would you change the scent?
on February 2, 2026
Posted by: Startledhuman
from AR
It still works like dawn, but I miss the clean old scent. Bring it back please! The new scent smells off, like rotten fruit.
No, I would not recommend this to a friend.
Written by a customer while visiting dawn-dish.com
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