Customer reviews from dawn-dish.com
Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Average customer rating
2.9
(1,837 Reviews)
Rating breakdown 1,837 reviews
5 Stars
786
4 Stars
64
3 Stars
20
2 Stars
70
1 Star
897
20%of customers recommend this product.
(
165 out of
821)
Customer Reviews for Procter & Gamble - Dawn Ultra EZ-Squeeze Dish Soap, Original Scent, 22 oz. (00208) - Blue
Customer Rating
1
Negative 5 stars
on May 18, 2025
Posted by: Ana24
The new scent is nauseating!! Not only is the smell awful but it lingers on the dishes. It makes my dishes smell like I washed them in cheap body wash. Why take something as beloved and classic as dawn dish soap and turn it into something completely unusable?? I will no longer be purchasing Dawn products and this feels like a huge loss.
Response from dawn-dish.comBy Customer Care, May 21, 2025
Your loyalty means a lot to us, Ana, so we're very sorry for your disappointment with the Dawn Original Dishwashing Liquid scent change. This is the first scent change for Dawn Original in over 10 years, but please be assured that we value your feedback greatly and are sharing it with the rest of our Dawn Team. Consumer feedback is vital in helping us improve our products and ensuring that we deliver the best possible experience to our consumers; it’s also instrumental in guiding the Dawn Team as they continue to work on future innovations. In regard to the scent lingering on your dishes, we wouldn't expect this to be your experience, however, if the soap isn't completely rinsed off, or if the dishes have become porous, it is possible. If certain items always pick up a flavor, they're probably worn to the point of being porous and should be washed by hand. It might help to know that cast iron and plastic items can absorb flavors. To remove the scent/taste, please soak the dishes in hot water with some distilled white vinegar added. We hope this was helpful, but we'd like to learn more about your experience, try to make things right, and tell you more about our Dawn Free & Clear version that offers our lightest scent. Please give us a call at (800) 725-3296 so we can help you best.
Written by a customer while visiting dawn-dish.com
Customer Rating
2
What happened to the suds?
on July 28, 2025
Posted by: Old and tired
I remember when original Dawn dish soap first came on the market. It truly did create more Suds than any other soap. But not anymore! The suds don't even last through one sink full of dishes.
Response from dawn-dish.comBy Customer Care, July 30, 2025
We appreciate you sharing this with us, and for your loyalty to Dawn. A lack of suds/bubbles does not mean the product is not cleaning your dishes. Even if there are very few suds, the solution will carry on cleaning the dishes. Using a scouring pad or washing a lot of extra greasy dishes can make the suds disappear more rapidly. If you prefer more suds, more dishwashing soap can be added to help increase the amount of suds. If you have any questions, give us a call at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New scent is awful. P&G please read the internet.
on December 12, 2025
Posted by: Nsmd
The new scent of Dawn is revolting. Please look all over the internet at the endless negative comments. Go back.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Disgusting smell!
on December 12, 2025
Posted by: DanieScience
When you changed the scent of this product, you made it absolutely disgusting and it’s basically unbearable to put on dishes that people are supposed to eat off of.
Response from dawn-dish.comBy Customer Care, December 15, 2025
Thank you so much for being a valued member of our Dawn. We understand it's never easy when your favorite product changes, and we appreciate you sharing your thoughts. The fragrance modification was made after receiving positive feedback from extensive consumer testing, marking the first scent update for Dawn Original in over a decade. We truly appreciate your feedback and will be sharing your thoughts with the Dawn Team. Consumer input is essential for us as we strive to enhance our products and provide the best possible experience. It also plays a crucial role in guiding our future innovations. We genuinely value you as a consumer and hope you'll consider giving Dawn another chance. We offer a range of scents, including an unscented option called Dawn Free and Clear, Unscented, in case the Original no longer suits your preferences. We'd love an opportunity to help. Please call us at (800) 725-3296 when you have a moment.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
How do you get the soap out?
on February 21, 2024
Posted by: Fredzxdr
from Florida
How do you get the soap out? How do you get the soap out? How do you get the soap out? How do you get the soap out?
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, February 22, 2024
We'd like to get more information to help, so when you have a minute, please get in touch with us at (800) 725-3296.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
Awful change. Lost a faithful customer
on June 17, 2024
Posted by: Lisajane
The new scent is awful. Go back to original. My family is highly allergic to new scent and can’t get the smell out if dishes. So gross!!
Response from dawn-dish.comBy Customer Care, June 19, 2024
We're so sorry you had this experience with the recent change in Dawn's Original Scent after your family has been faithful to Dawn, Lisajane. While all our ingredients and products are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. Safety is our top priority, and based on what you shared, we recommend discontinuing this Dawn. We value your feedback immensely, as it helps us improve our products and services. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. So we can complete a report for our Safety Team and help you further, please hang on to the product and call us at (800) 725-3296 Monday through Friday, 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
New Dawn REEKS!
on June 17, 2024
Posted by: Former Loyal Customer
from Missouri
I have exclusively used Dawn Original for decades because it works so well. Besides the awful smell, the NEW Clean Scent liquid does not work as well. The scent really smells bad. There is no other way to describe the scent. The new clean scent doesn't smell clean. It lingers in the air; it lingers on the dishes; it lingers on the skin. The awful smell lasts far too long, and it aggravates my allergies. Your website shows that the scent was tested, but the scent should not have passed. As a former loyal customer of over 30 years, I will now purchase a different brand of dish soap. Please fix this!
No, I would not recommend this to a friend.
Response from dawn-dish.comBy Customer Care, June 19, 2024
We're sorry you aren't happy with the recent change in Dawn's Original Scent, and we want you always to get the clean you expect when using Dawn. Please be assured that we thoroughly test all of our ingredients for safety before we use them in a product, and this is not something we would expect. Safety is our top priority, and based on what you shared, we recommend discontinuing this Dawn. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. We'd love to hear more about your experience so we can make a complete report to our Safety Team and help you further. Please hang on to the product and call us at (800) 725-3296 Monday-Friday, 9 AM - 6 PM EST.
Written by a customer while visiting dawn-dish.com
Customer Rating
1
The new Dawn scent stinks
on June 17, 2024
Posted by: Marney
I'm having a terrible allergic reaction to the new Dawn scent. Why did they change the scent? This is just an overpowering scent-it causes my eyes to burn, gives me a headache and cough. Please dump it and bring back the old Dawn. I have to change dish soaps now, after all these years.
Response from dawn-dish.comBy Customer Care, June 19, 2024
We're so sorry this happened with the recent change in Dawn's Original Scent after years of loyalty, and we hope you're feeling better, Marney. While all our ingredients and products are thoroughly evaluated to be safe and effective when used as directed, we recognize some people may have personal sensitivities and cannot tolerate a particular ingredient or formulation. If you haven't already, we recommend discontinuing the product and seeking medical attention if symptoms worsen or do not resolve. We hope you'll try our Dawn E-Z Squeeze Free & Clear Fragrance-Free, which has all of Dawn's cleaning power and no added scent. So we can complete a report for our Safety Team and help you further, please hang on to the product and call us at (800) 725-3296 Monday through Friday, 9 AM to 6 PM EST.
Written by a customer while visiting dawn-dish.com