Reliable, thorough, and trustworthy. Easy to use. Competitively priced. I am a long term user, and will continue to be, unless there is a disruptive change.
Pros: Easy to prepare, Maximizes refund, Easy to import documents, Fast
I have used H&R Block software for years. It is efficient and very straightforward. Its questions and insights have helped me save taxes over the years.
Used Taxact for the last 10 years, and was tired of their constant price increases. Tried H&R at much lower price point. Found it to be easier to use and just as capable as Taxact.