I don't know what they did but this tape does not work. It doesn't tear properly with the dispenser at all. Staples please bring the blue boxed tape back.
We have purchased this tape for years. My wife is an avid eBay/Etsy seller. When we received our last order of 12 rolls she immediately started to complain about it not cutting on the dispenser. I at first thought possibly it was the dispenser that had an issue. Further checks using our other two dispenser resulted in the same issue the tape just would not cut easily. My wife has decided to just use scissors to cut the tape. Once cut the tape sticks great that is the reason it gets 3 stars as opposed to 1 star. Staples please go back to the old way of making this tape as it is junk now.
At whatever the cost is this tape is bad. Stretchy so that the dispenser doesn't tear it or cut it which is frustrating. Almost like a roll of bandage tape. We have purchased before but it seems as if it is a totally different type of tape. It does stick if you can get it cut to the right length or cut at all and is mostly invisible...
Neither invisible nor especially tape-y this product is a sort of cloudy white color and while it can be used to hold things that don't need to stay together for long it does not stick any better than a sticky note.