Learn more about Need for Speed: Shift. (Flash demo) You can feel the satisfying hum of power all around you as your car races through the streets. With sure, skillful hands, you guide your vehicle around tight turns and narrowly avoid obstacles that block your path. Adrenaline sings in your blood, and the pounding of your heart fades into the background as your concentration narrows on what you need to accomplish: Win this race, or die trying.Get ready to push your car — and yourself — to the limit as you experience the high-octane excitement of Need for Speed: Shift. Slip behind the wheel of nearly 70 photorealistic licensed cars and unleash the power harnessed under the hood as you rocket through real-world locations like Willow Springs and Laguna Seca, as well as fictional circuits like downtown London and Tokyo. Feel as though you're really in the driver's seat courtesy of sophisticated visual cues that replicate the true driver's experience, including a three-dimensional HUD that mimics driver head movement, inertia and G-forces. Discover what type of driver you really are with a driver profile that tracks your evolution from event to event, and make each car your own with comprehensive customization options that let you trick out your vehicle's appearance and enhance its performance to make you even more formidable in each race.