Watch 4K content in stunning clarity with this 27-inch LG LED monitor. Its IPS technology provides consistent viewing quality of movies and games from any angle, and it displays fast-paced scenes seamlessly with its 5 ms GTG response time. Use this flexible LG LED monitor in different viewing setups thanks to its pivot function and height-adjustable stand.
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I have been doing a lot of research from IPS to TN panels for 4K. You will not find another monitor cheaper than this one with everything you need. So any other IPS panel that's around 350-400 dollars is either 2-3 years old, small screen, bad backlight bleed, with very thick bezels. HP has one but is getting bad reviews and it's the same price. I noticed this model is different from the 27UD68P-W. That's when I jumped the gun and picked one up. This model has a higher contrast at 1300:1 to last years model which was 1000:1. Plus, you can pivot the screen to portrait mode. If you are worried about bad backlight don't worry about this model. It is 100 percent what an IPS panel should like. Nothing that stands out (like a really bad corner). It's very doable. That's the flaw with IPS though. But IPS are the best panels. Bright, accurate colors and most importantly the viewing angles. So go to best buy right now and pick one up. Best monitor on the market for its price...