Customer reviews from sharkninja.com
Shark - FlexStyle IonCurl Ion Air Drying, Curling and Styling System for Straight and Wavy Hair - Lilac
Average customer rating
4.7
(267 Reviews)
Rating breakdown 267 reviews
5 Stars
212
4 Stars
41
3 Stars
7
2 Stars
5
1 Star
2
96%of customers recommend this product.
(
133 out of
139)
Customer Reviews for Shark - FlexStyle IonCurl Ion Air Drying, Curling and Styling System for Straight and Wavy Hair - Lilac
Customer Rating
5
I love my shark
on October 13, 2026
Posted by: MarcelaG
This product is excellent, I love the color, it is super versatile, lightweight and easy to use. It dries and styles my hair quickly without noise. I love how smooth my hair looks
Written by a customer while visiting influenster.com
Customer Rating
4
Pro & tips!
on October 11, 2026
Posted by: HarlieT
Well worth the price! One of my favorite attachments is the frizz fighter finishing tool. I have never been able to control my flyaways until this product came along. It's fairly easy to use after a little bit of practice, but it makes my hair look effortless, and last for days! I will say, be sure to use the cooling function, because if the device over heats it will stop working, potentially completely. The storage bag it comes with doesn't fit everything super neatly like I wish it would, but overall I love this product and use it almost daily!
Response from influenster.comBy SharkNinja US, October 16, 2026
Hi Harlie,
Thank you for taking the time to leave a review! We appreciate your feedback regarding the attachments and the cooling function.
If there's anything we can assist you with, please use the link below to contact us:
https://support.sharkninja.com/contact-us
Kind regards,
SharkNinja US
Thank you for taking the time to leave a review! We appreciate your feedback regarding the attachments and the cooling function.
If there's anything we can assist you with, please use the link below to contact us:
https://support.sharkninja.com/contact-us
Kind regards,
SharkNinja US
Written by a customer while visiting influenster.com
Posted by: SarahLag
from Texas
Gender:Female
Verified Purchase:Yes
The curl is absolutely stunning but does not hold curl even after styling gel and hair spray. The blow dryer is great though!
No, I would not recommend this to a friend.
Response from sharkninja.comBy SharkNinja, SharkNinja, October 12, 2026
Hi Sarah,
Thank you for your review.
We're very sorry to read the curls looked amazing but just didn't last, even with styling gel and hairspray. We can understand how disappointing that must be. We've noted your feedback on the curl longevity and will share it with our product development team for future consideration. We're glad to hear you're enjoying the blow dryer side of the tool! We'd also love to share a short how-to video with tips for achieving longer-lasting curls. Feel free to check it out using the link below.
https://support.sharkninja.com/article/HD800-Series-FlexStyle-IonCurl-System---Better-Curling
Kind regards,
SharkNinja
Thank you for your review.
We're very sorry to read the curls looked amazing but just didn't last, even with styling gel and hairspray. We can understand how disappointing that must be. We've noted your feedback on the curl longevity and will share it with our product development team for future consideration. We're glad to hear you're enjoying the blow dryer side of the tool! We'd also love to share a short how-to video with tips for achieving longer-lasting curls. Feel free to check it out using the link below.
https://support.sharkninja.com/article/HD800-Series-FlexStyle-IonCurl-System---Better-Curling
Kind regards,
SharkNinja
Written by a customer while visiting sharkninja.com
Customer Rating
5
New favorite blowout tool!
on October 8, 2026
Posted by: Jordan44
Gender:Female
I’ve been really impressed with the Shark FlexStyle NextGen! It’s such a versatile tool and makes it easy to switch between drying, smoothing, and styling without needing a bunch of different tools. The curls have great volume and bounce, and I love how quickly it gets my hair styled. Definitely a great option if you want an all-in-one styling tool that actually delivers!
Written by a customer while visiting sharkninja.com
Customer Rating
5
Easy to use and great blowout!
on October 4, 2026
Posted by: KikiA
Replaced another brand’s brush for this one. It works so well and dries hair VERY quickly. It heats up instantly (there’s no wait time) and you can adjust it easily. You can also get shots of cool air by holding one of the buttons. I read a lot about the learning curve before purchasing, but it was very easy to handle. It took me a couple of tries to figure out how the curling wands worked and get a nice blowout! I say, if you’re on the hunt for one of these tools, this is the one to go for!
Written by a customer while visiting influenster.com
Posted by: Idev
from Miami
Gender:Female
Verified Purchase:Yes
I couldn’t be happier with this purchase! It is amazingly lightweight and so easy to handle, which makes styling my hair completely effortless. It leaves my hair super sleek and smooth when I want to straighten it, and it makes creating beautiful, soft waves a breeze. Truly a wonderful hair tool—10/10 recommendation!
No, I would not recommend this to a friend.
Written by a customer while visiting sharkninja.com
Customer Rating
5
Powerful, easy to handle, comfortable, and not too noisy.
on September 30, 2026
Posted by: AlisaG
  the shark flexstyle has good power and useful functionality. It is comfortable to hold easy to handle and the ergonomics are well designed. The noise level is reasonable and it works well for everyday styling.
Written by a customer while visiting influenster.com
Customer Rating
2
Blow dryer with attachments to style wet hair.
on September 26, 2026
Posted by: Nesssaa
from Minooka, IL
Gender:Female
Verified Purchase:Yes
I find this product different from what I was expecting. It’s essentially a blow dryer with different attachments. This will only work with wet hair. I used the round brush and my hair looked nothing like I expected it to. It was basically just blow dried straight. I was hoping it would be similar to using a round heated brush. Then when I used the air wrap, the curls looked good for about 5 minutes before they fell flat. My hair gets way better longer lasting curls from my hot tools curling iron. Again this may be because it’s for wet hair. And I used it on dry hair. I wish I could return it but I tossed out the box. I wash my hair at night so in the morning I can style it and go. But this product doesn’t allow for that.
No, I would not recommend this to a friend.
Response from sharkninja.comBy SharkNinja, September 29, 2026
Hey Nessa,
Thank you for taking the time to leave a review.
We're truly sorry to learn that the FlexStyle IonCurl didn't meet your expectations. We completely understand how disappointing this must be, especially when you were hoping for results similar to a heated round brush and longer-lasting curls. The IonCurl is designed to style damp or wet hair while drying, so the results can differ from those achieved with traditional hot styling tools used on dry hair. We understand your frustration that the round brush attachment left your hair straighter than expected and that the curls created with the wrap attachment did not hold as long as you had hoped. Feel free to explore helpful tips, how-to guides, and demonstration videos for the attachments using the link below.
https://support.sharkninja.com/en-CA/product/flexstyle-ioncurl-system/01thS000001CtubQAC
Kind regards,
SharkNinja US
Thank you for taking the time to leave a review.
We're truly sorry to learn that the FlexStyle IonCurl didn't meet your expectations. We completely understand how disappointing this must be, especially when you were hoping for results similar to a heated round brush and longer-lasting curls. The IonCurl is designed to style damp or wet hair while drying, so the results can differ from those achieved with traditional hot styling tools used on dry hair. We understand your frustration that the round brush attachment left your hair straighter than expected and that the curls created with the wrap attachment did not hold as long as you had hoped. Feel free to explore helpful tips, how-to guides, and demonstration videos for the attachments using the link below.
https://support.sharkninja.com/en-CA/product/flexstyle-ioncurl-system/01thS000001CtubQAC
Kind regards,
SharkNinja US
Written by a customer while visiting sharkninja.com