Customer reviews from sharkninja.com
Shark - FlexStyle IonCurl Ion Air Drying, Curling and Styling System for Straight and Wavy Hair - Lilac
Average customer rating
4.7
(251 Reviews)
Rating breakdown 251 reviews
5 Stars
201
4 Stars
39
3 Stars
6
2 Stars
3
1 Star
2
98%of customers recommend this product.
(
127 out of
130)
Customer Reviews for Shark - FlexStyle IonCurl Ion Air Drying, Curling and Styling System for Straight and Wavy Hair - Lilac
Customer Rating
5
Love this!
on August 24, 2026
Posted by: katie818
from Boston
Gender:Female
Love this! The Ion curl attachment gives amazing curls that actually last all day, and the round brush adds great volume. The airflow is powerful without being too hot, so my hair feels soft instead of fried. Switching between attachments is quick and easy, which matters when you’re rushing in the morning. Small learning curve at first but once you get it down, styling takes no time. The lilac color is gorgeous too.
I would recommend this to a friend!
Written by a customer while visiting sharkninja.com
Customer Rating
5
Absolute Game-Changer for Daily Styling!
on August 24, 2026
Posted by: Gayatri Patra
from Boston
Gender:Female
[This review was collected as part of a promotion.] After using the Shark FlexStyle® IonCurl for the past couple of weeks, I can confidently say it is an absolute game-changer for my hair routine! Going from a powerful blow dryer to a versatile multi-styler with a simple twist is incredible.
Performance: It dries my hair super fast without any excessive heat damage, leaving it remarkably smooth, shiny, and frizz-free day after day.
Ease of Use: The auto-wrap curlers make getting bouncy, salon-quality curls effortless and genuinely fun to use consistently.
Design & Versatility: The styling attachments seamlessly click into place, and the sleek finish looks gorgeous on the vanity.
Having used it regularly for weeks now, it has completely streamlined my mornings and outperformed every other tool I've tried. If you're on the fence, do it!
Written by a customer while visiting sharkninja.com
Customer Rating
5
Great features!
on August 21, 2026
Posted by: George2416
from New York
Gender:Female
I’ve been really impressed with this styling tool! It’s incredibly lightweight, sleek, and easy to use, and the airflow is powerful enough that I can dry and style my whole head surprisingly quickly. The brush attachment has great suction and really grabs the hair, leaving it smooth and polished without taking forever.
I also really like the curling attachments. I have fine hair that can easily fall flat, and they give my hair noticeable texture, movement, and volume so it actually looks and feels fuller. The curls come out soft and bouncy rather than overly styled, which is exactly what I want.
Overall, I love how much I can do with one lightweight tool. Whether I want a quick, smooth blowout or more volume and texture, I can get the look without spending a ton of time on my hair.
I would recommend this to a friend!
Written by a customer while visiting sharkninja.com
Customer Rating
4
Works well overall, comes with a lot of attachment
on August 20, 2026
Posted by: Dee143
from Springfield, Massachusetts
Gender:Female
[This review was collected as part of a promotion.] I received the Shark Ion curl and ive been able to dry it most of the way with just the main unit. Using the attachments have helped tame the frizz but I’m still struggling with the curling wand’s maybe I just need more practice or maybe it’s just more difficult to get the curl to hold because my hair is very long. I’m sure if my hair was shorter it would probably be a little easier but there’s definitely a learning curve.
I would recommend this to a friend!
Written by a customer while visiting sharkninja.com
Customer Rating
5
Didn’t think it could get better
on August 20, 2026
Posted by: Tspin
from Chicago
Gender:Female
[This review was collected as part of a promotion.] I received this tool about a month and a half ago I already have an older version but let me tell you this one by far surpasses the older one the older one was already amazing but this one is even better I have very long thick hair so it takes a while to dryTypically stay away from any type of heat because just don't want the drama a mess of it but this really made a huge difference I can dry my long thick hair in a matter of 5 to 6 minutes then I tried the curling tool for the newer version and it is so much better than the original it actually grasp my long hair my long hair fits around the tool I don't feel like it's getting tangled in there and it seems easier to use and it seems like it touches the hair betterII alsoI also usedI also use I also use the first control and I use the targeted and the oval brush and the bounce that it gave my hair and the amount of time that any style I did stayed in my hair was ridiculous I was able to go 5 to 6 days at times and my hair does not seem damaged at all from using it I am beyond impressed
I would recommend this to a friend!
Written by a customer while visiting sharkninja.com
Customer Rating
5
Great drying speed!
on August 19, 2026
Posted by: Jackie k
from New york
Gender:Female
[This review was collected as part of a promotion.] I absolutely love my Shark hair dryer! It’s incredibly efficient and dries my hair so much faster than other dryers I’ve used, without leaving it feeling dry or frizzy. It’s easy to use, powerful, and gives my hair a smooth, polished look.
And the design is beautiful! It looks so sleek and high-end sitting on my vanity. Shark really combined performance and style with this one. I’m extremely happy with it and would definitely recommend it!
I would recommend this to a friend!
Written by a customer while visiting sharkninja.com
Customer Rating
4
Great hair tool
on August 18, 2026
Posted by: itssimplywednesday
Gender:Female
[This review was collected as part of a promotion.] Overall I love this hair tool. The fast drying and ability to use on damp hair is a bonus for me. The attachments are super easy to use as well. Functions really well. The frizz control is my favorite feature because it really works well.
I live in the south and its been super hot and I am often outside and my hair goes nuts. This has really been super at controlling that frizz and giving me a nice shine as well .
Curls are nice and defined and easy to do. Staying power could be better though.
I would say give it a try. A few salon visits costs as much and this can make those in between times and blowouts still give the appearance of salon quality.
I live in the south and its been super hot and I am often outside and my hair goes nuts. This has really been super at controlling that frizz and giving me a nice shine as well .
Curls are nice and defined and easy to do. Staying power could be better though.
I would say give it a try. A few salon visits costs as much and this can make those in between times and blowouts still give the appearance of salon quality.
Written by a customer while visiting sharkninja.com
Customer Rating
5
Amazing Hair Style
on August 18, 2026
Posted by: Hets
[This review was collected as part of a promotion.] I absolutely love my Shark FlexStyle IonCurl! 💜 It has made styling my hair so much easier and faster. I especially love how it dries and styles my hair at the same time, while leaving it smooth, shiny, and with much less frizz.
The auto-wrap curlers are amazing once you get the hang of them, and I love how bouncy and defined the curls look. The lilac color is also so beautiful! 💜
It’s definitely become one of my favorite hair tools and has saved me so much time. Highly recommend if you want salon-quality results at home!
The auto-wrap curlers are amazing once you get the hang of them, and I love how bouncy and defined the curls look. The lilac color is also so beautiful! 💜
It’s definitely become one of my favorite hair tools and has saved me so much time. Highly recommend if you want salon-quality results at home!
Written by a customer while visiting sharkninja.com