Customer reviews from Tide
Tide - HE Liquid Laundry Detergent, Original Scent, 100 Loads, 125 fl. oz.
Average customer rating
4.4
(2,814 Reviews)
Rating breakdown 2,814 reviews
5 Stars
2,137
4 Stars
278
3 Stars
71
2 Stars
40
1 Star
288
83%of customers recommend this product.
(
1,692 out of
2,037)
Customer Reviews for Tide - HE Liquid Laundry Detergent, Original Scent, 100 Loads, 125 fl. oz.
Customer Rating
1
THEY CHANGED FORMULAS
on January 27, 2026
Posted by: SensitiveSkinGirl123
BEWARE IF YOU HAVE SENSITIVE SKIN - THEY HAVE CHANGED THEIR FORMULAS. Tide didn't used to have encapsulation technology and they do now (similar to Gain). I used Tide Original for this reason specifically and they recently added this to their formula. I have now broken out in hives everywhere. If you are sensitive to detergent you should switch to their free and clear.
Pros: Price
Cons: Satisfaction, Smell
No, I would not recommend this to a friend.
Response from TideBy Customer Care, January 27, 2026
We're so sorry to hear you had this experience with our Tide Original Scent Liquid Laundry Detergent. We understand it must upsetting that the liquid caused such effect on you.
We understand that the effects certain ingredients have on the skin varies between individuals, but it is not the type of experience we want you to go through.
A great alternative for our consumers with sensitive skin, as you mentioned, is our Tide Free & Gentle Liquid, or its PODS or powder versions, which are also dye and scent-free.
Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this isn’t what we would expect. Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide.
We understand that the effects certain ingredients have on the skin varies between individuals, but it is not the type of experience we want you to go through.
A great alternative for our consumers with sensitive skin, as you mentioned, is our Tide Free & Gentle Liquid, or its PODS or powder versions, which are also dye and scent-free.
Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this isn’t what we would expect. Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide.
Written by a customer while visiting Tide
Customer Rating
3
Scent smells different and unpleasant
on February 1, 2026
Posted by: Eliza555
We have used Tide for years. But for the last three months, I've noticed a change in the scent and not for the better. It's too strong and unpleasant. Unfortunately, we'll be switching to a different brand.
Pros: Price
Cons: Satisfaction, Smell
No, I would not recommend this to a friend.
Response from TideBy Customer Care, February 2, 2026
We're really sorry to hear you had this experience with our Tide Original Scent Liquid Detergent. We know it's upsetting that the scent caused such effect on you.
We also understand that scent is very subjective, but this is not the type of experience we want you to have.
This change in scent could be caused by the product being exposed to extreme heat or cold, and if the product is very old this has the potential to affect the perfume. So, always store the product in a cool (but not cold), dry place.
Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this isn’t what we would expect. Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide, and we want to keep you in our family.
We also understand that scent is very subjective, but this is not the type of experience we want you to have.
This change in scent could be caused by the product being exposed to extreme heat or cold, and if the product is very old this has the potential to affect the perfume. So, always store the product in a cool (but not cold), dry place.
Please know, safety is our top priority, all our products are thoroughly evaluated to be safe when used as directed, so this isn’t what we would expect. Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide, and we want to keep you in our family.
Written by a customer while visiting Tide
Customer Rating
1
Formula change
on February 24, 2026
Posted by: LindsH2020
I have used Tide for my entire life and just learned they recently added benzisothiazolinone to their Tide formula. I, and millions of other Americans, have an extreme allergy to preservatives such as benzisothiazolinone and methylisothiazolinone. I already had to stop using numerous P
Pros: Smell
Cons: Price, Satisfaction
No, I would not recommend this to a friend.
Response from TideBy Customer Care, March 9, 2026
Hey there!
Thank you so much for loyalty to Tide. We truly appreciate and value you as a life-long Tide user.
You are correct that we introduced BIT (bezisothiasolinone) across our Liquid Laundry detergents in 2024 as a quality preserver.
We are sorry to hear that you have an allergy to this ingredient. We would love for you to try one of our other Tide laundry detergent forms that are free of quality preservers, such as Tide OXIBOOST Power Pods or our recently launched Tide Evo!
Visit is at P&G Brandsaver for coupons to be used towards the purchase of one of these quality preserver free items.
Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide.
Thank you so much for loyalty to Tide. We truly appreciate and value you as a life-long Tide user.
You are correct that we introduced BIT (bezisothiasolinone) across our Liquid Laundry detergents in 2024 as a quality preserver.
We are sorry to hear that you have an allergy to this ingredient. We would love for you to try one of our other Tide laundry detergent forms that are free of quality preservers, such as Tide OXIBOOST Power Pods or our recently launched Tide Evo!
Visit is at P&G Brandsaver for coupons to be used towards the purchase of one of these quality preserver free items.
Please contact us at (800) 879-8433 so we can hear more about this situation. Your satisfaction is highly important for us at Tide.
Written by a customer while visiting Tide
Customer Rating
5
Because my daughter doesn’t believe in shoes!
on March 2, 2026
Posted by: momoftwo7162
I love my daughter Shannon, but her ability to get the toughest stains on the whitest clothes might be unparalleled. For some reason she decided that her friends advice of “just wear your socks” to go to her birthday party two blocks away was solid to follow! And she doesn’t wear dark colored socks, or find her slides, no way! She pulled on her brand new white knee high socks with pink hearts all over them she just got for Valentine’s Day! So when she wandered up to me the next day with a rolled up ball of socks and a “you know my heart socks? I got grass stains all over them” I knew it was time to put to boosted test to work. We threw it in the wash and as a lifelong tide user I had no doubt the result, the stains came out. Shannon is thrilled, although I will be making sure those socks will be accompanied by a pair of shoes the next time she wears them!
Pros: Price, Satisfaction, Smell
I would recommend this to a friend!
Written by a customer while visiting Tide
Customer Rating
5
Great
on March 10, 2026
Posted by: SantannaB
[This review was collected as part of a promotion.] We usually use arm and hammer which is our go to but didt mind giving this a try. It smells good during and after washing I’d probably use this for a back up
Written by a customer while visiting influenster.com
Customer Rating
2
The scent is overpowering!
on March 24, 2026
Posted by: J Ryan
I’ve always considered Tide Original to be a great pick. It always gets the job done as far as stains. But as of lately, the fragrance has changed, and not for the better. What was once a pleasant mild scent has now become an overwhelming one that has me rinsing twice in the washing machine. And even then, it is too strong and lingers too long. I won’t wear any clothing out in public that I’ve washed with this new fragrance. I’ll use the rest of this bottle for towels as I search for an acceptable alternative. So disappointed.
Cons: Smell
No, I would not recommend this to a friend.
Response from TideBy Customer Care, March 25, 2026
Hello Dear Consumer. We hope you're doing great. Thanks for taking the time to leave you're review. We’re very sorry to hear you were unhappy with your purchase. While we completely understand that scent is very subjective, we’ll let our team know how you feel. In the meantime, if you have any questions or we can help you with anything, please let us know at (800) 879-8433. We’re here for you.
Written by a customer while visiting Tide