I use 12-14 cases of paper every year. I think that this product is priced competitively has a good bright color and sufficient weight to make a nice presentation. The ink does not run nor does it bleed through the paper. The paper is always fairly and competitively priced but is frequently on a special deal. Last time I purchased two cases and received a third case free. "Deals" like this make it even more affordable and I always try to purchase my paper during these specials. if i had more room to store it I would have even purchased 4 more cases and received 6 cases.