Customer reviews from Samsung US
Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Average customer rating
4.7
(335 Reviews)
Rating breakdown 335 reviews
5 Stars
271
4 Stars
40
3 Stars
7
2 Stars
12
1 Star
5
92%of customers recommend this product.
(
133 out of
144)
Customer Reviews for Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Customer Rating
5
Overall pretty satisfied
on February 24, 2026
Posted by: sbae
[This review was collected as part of a promotion.] The TV is very bright with wonderful colors. My old tv was very hard to recognize things in dark scenes, now its way better than before. The remote is responsive and netflix app launches very quick. When I turn on Playstation 5 the tv launches together, which is pretty convenient for me. I like the thin sleek design.
Written by a customer while visiting Samsung US
Customer Rating
5
Great for games
on March 4, 2026
Posted by: Qs36
from Yorktown Heights NY
[This review was collected as part of a promotion.] Bought for mainly gaming purposes and it has not disappointed. Game mode is amazing with no lag and no dip in quality.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Perfect OLED Upgrade
on March 5, 2026
Posted by: Don1911
from Louisiana
[This review was collected as part of a promotion.] The picture quality on the Samsung 65” S90F OLED is incredible — bright, sharp, and the colors really pop. Movies and streaming look amazing. Overall, I’m very happy with it and it was definitely worth the upgrade.
Features
4
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
77 inch S90F
on March 8, 2026
Posted by: Mine21bravo
from Webster, NY
[This review was collected as part of a promotion.] I have a very dark room and I was contemplating between the S90F and the S95F. Since the S95F is brighter I went with the S90F. I am very glad that I did. If you have a brighter room, I would highly recommend the S95F. As far as the darker rooms like mine, I definitely suggest you save the money and go with the S90F.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
2
Great colors, awful panel coating
on November 8, 2025
Posted by: odcoulson
from California
I was super excited to get this TV as the centerpiece of my living room. Set up was quick and easy, and the contrast and color saturation of the panel is great. However, the screen coating on the QD-OLED panel is absolutely awful, it is the most fragile coating I have seen on any consumer product. Not mentioned in many reviews is just how fragile this coating it is. Any spec of dirt on a microfiber cloth, a quick glance of a fingernail, or worst of all a curious cat.
I have had many TVs before this, and none of the screen coatings were as fragile as this. In super dark environments the scratches are not noticeable at all, but in even indirect room light, the scratches are super visible when displaying dark content. Unless you can guarantee nothing ever touches the screen, I would recommend getting a non-QDOLED panel/TV.
No, I would not recommend this to a friend.
Features
5
Performance
4
Design
1
Value
4
Response from Samsung USBy Samsung Specialist, November 10, 2025
odcoulson,
Thank you for sharing your experience. The S90F features a special reflective surface designed to reduce glare, but this also means that fingerprints and smudges may be more difficult to remove.
We recommend the following cleaning method:
1. Turn off the TV and unplug it.
2. Lightly dampen a microfiber cloth with just a few drops of water and gently wipe the stained area.
3. While the area is still damp, use a melamine foam sponge (such as a Magic Eraser) to gently clean the spot.
Important – What Not to Do:
• Do not apply water directly to the screen.
• Do not use any cleaning sprays, solvents, or solutions.
• Do not wet the melamine sponge - use it dry and only on the area previously dampened with the microfiber cloth.
If you need further help, please reach out to Samsung Support at 1-800-SAMSUNG, available daily from 8AM - 12AM EST. You can also visit the Samsung website and click on ‘Support’ for:
• Live Chat
• Manuals, Software, & Warranty Info
~ Samsung Specialist
Thank you for sharing your experience. The S90F features a special reflective surface designed to reduce glare, but this also means that fingerprints and smudges may be more difficult to remove.
We recommend the following cleaning method:
1. Turn off the TV and unplug it.
2. Lightly dampen a microfiber cloth with just a few drops of water and gently wipe the stained area.
3. While the area is still damp, use a melamine foam sponge (such as a Magic Eraser) to gently clean the spot.
Important – What Not to Do:
• Do not apply water directly to the screen.
• Do not use any cleaning sprays, solvents, or solutions.
• Do not wet the melamine sponge - use it dry and only on the area previously dampened with the microfiber cloth.
If you need further help, please reach out to Samsung Support at 1-800-SAMSUNG, available daily from 8AM - 12AM EST. You can also visit the Samsung website and click on ‘Support’ for:
• Live Chat
• Manuals, Software, & Warranty Info
~ Samsung Specialist
Written by a customer while visiting Samsung US
Customer Rating
5
Perfect gaming tv
on August 28, 2025
Posted by: SamsungSteph
[This review was collected as part of a promotion.] Perfect for all content.
I personally use it now for streaming and gaming.
Sound projection isperfect.
Sizing ratio again perfect.
I personally use it now for streaming and gaming.
Sound projection isperfect.
Sizing ratio again perfect.
The big step up is the graphics and display.
This tv I noticed definitely improved with its contrast and also love the bright, detailed picture that's incredibly color accurate!!
This tv I noticed definitely improved with its contrast and also love the bright, detailed picture that's incredibly color accurate!!
The high refresh rate and cloud gaming support also make it an excellent gaming TV and I personally love the Anti- Reflection Screen.
To those who arent aware its a cool glossy screen that helps blacks look deeper in mood lightings.
To those who arent aware its a cool glossy screen that helps blacks look deeper in mood lightings.
Overall had to review.
Samsung your killing it all over, as a loyal samusung user my entire life I have no complaints nor would ever change brands. Thankyou everyone.
Samsung your killing it all over, as a loyal samusung user my entire life I have no complaints nor would ever change brands. Thankyou everyone.
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
One of the best affordable TVs
on September 3, 2025
Posted by: LoveSamsung808
[This review was collected as part of a promotion.] I use this for gaming. I wish it could be bigger. Such an amazing TV.
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
High resolution and sleek design
on November 25, 2025
Posted by: Abhi
Amazing picture clarity and easy setup along with external speakers
Written by a customer while visiting Samsung US