Customer reviews from Samsung US
Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Average customer rating
4.7 out of 5
4.7
(335 Reviews)
Open Ratings Snapshot
Rating breakdown 335 reviews
5 Stars
271
4 Stars
40
3 Stars
7
2 Stars
12
1 Star
5
92%of customers recommend this product. 
(
133 out of 144
)
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Customer Reviews for Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Customer Rating
5 out of 5
5
The best mid range OLED on the market by FAR
on April 12, 2025
Posted by: Dubb
from Michigan
This TV. Is amazing …. A huge step up from the s90c …. The processor is huge step up I don’t think I have seen this big of an upgrade from a processor of a 2 year old tv from any tv I have owned …. I had all types of issues with motion and flickering with my s90c that is all gone now … the brightness is another huge step up and I recently owned the lg g4 for a short period and rivals that brightness …. I don’t like the matte screen or I would have gotten the s95f but this QD-OLED is amazing
I would recommend this to a friend!
Features
5 out of 5
5
Performance
5 out of 5
5
Design
5 out of 5
5
Value
5 out of 5
5
Response from Samsung USBy Samsung SpecialistApril 14, 2025
Hi Dubb,

Thank you for your review! We’re thrilled to hear OLED HDR+ is elevating your viewing experience on the S90F OLED. With the power of the NQ4 AI Gen2 processor and self-illuminating pixels, every scene is enhanced with brighter highlights, deeper contrast, and remarkable detail. We appreciate you choosing Samsung.

For help with settings, features, or anything else, feel free to contact Samsung Support at 1-800-SAMSUNG - open daily from 8 AM to 12 AM EST. You can also visit our website and click the “Support” tab to:
• Start a LiveChat
• Download manuals or check warranty info
• Register your product to unlock support, promos, and more

~ Samsung Specialist
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Amazing Samsung TV Review
on April 27, 2025
Posted by: GordonTVREVIEW
[This review was collected as part of a promotion.] I recently got a Samsung TV, and I'm seriously impressed. The picture quality is stunning super sharp, vibrant colors, and deep blacks, especially with their QLED and OLED models. The smart features are easy to use, and it connects quickly to all my streaming apps. The sound is pretty good too, but I paired it with a soundbar for an even better experience. Overall, it’s a sleek, high-performing TV that’s totally worth it.
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Incredible Picture and Sleek Design,
on May 21, 2025
Posted by: Anonymous
[This review was collected as part of a promotion.] I recently upgraded to Samsung’s 55-inch OLED TV, and I couldn’t be happier with the decision. The picture quality is absolutely stunning—sharp, vibrant, and deep in contrast. Watching movies or sports feels immersive, with true blacks and vivid colors that pop without being overdone. Whether you're streaming 4K content or watching standard cable, the upscaling and clarity are impressive.
Samsung’s updated user interface is another win. It’s faster, more intuitive, and cleaner than previous versions. Navigating between apps, inputs, and settings feels much smoother and less cluttered. You can tell a lot of thought went into refining the smart experience.
And let’s talk about the remote—finally, something simple! It’s sleek, minimal, and gets rid of all the unnecessary buttons. It’s easy to use without constantly looking down or fumbling through commands. Plus, the solar charging feature is a great bonus—no more scrambling for batteries.
Overall, this TV feels like a premium upgrade across the board. If you’re on the fence, I highly recommend it.
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Great TV nice screen picture is clear and nice..
on June 30, 2025
Posted by: Horses
[This review was collected as part of a promotion.] Used for Watching TV sound is great.. love Samsung.
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Crisp picture quality, great sound
on July 25, 2025
Posted by: Bagoly
[This review was collected as part of a promotion.] Using this for streaming movies, gaming and watching TV. Great product
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Incredible detail and brilliance.
on July 29, 2025
Posted by: Pugsley
[This review was collected as part of a promotion.] This TV is in our massive Great Room, where it defines the space. We have never previously had such a thin-screened, remarkedly detailed unit.
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Accurate Colors, Bright | Needs Thicker Coating
on August 8, 2025
Posted by: backyardbirdwatcher777
from Oregon
This is an excellent tv, with accurate color reproduction and detail. I'm a professional artist and find it to be the best I've seen. It is very bright, and I often don't need it at full brightness. I'm very impressed. The OS is also snappy. I do have a few notes. Other than the wonderful image quality, I'd recommended the following updates: 1. Allow users to create multiple copies of 'filmmaker mode' or any mode, 2. Allow for infinite screen zooming out on all occasions and apps (currently it supports zooming in, but not out) and only on some apps), 3. Allow the doc of apps to be fixed st the bottom vs. the whole page moving each time on Tizen, 4. The antiglare screen coating is VERY thin, and was removed in one area during gentle cleaning with a microfiber. Please use a more robust coating method AND tell customers that it can barely be touched, like the coatings in lenses; it was VERY fragile. Other than that, this tv is excellent. I was concerned about OLEDS being too dark, but it's so bright and accurate. My goodness. It's not over saturated. It's very natural and well-balanced. This is the best tv I've seen. The viewing Angel is so wide it always looks perfect. Thank you!!!
I would recommend this to a friend!
Features
4 out of 5
4
Performance
5 out of 5
5
Design
4 out of 5
4
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Absolutely Amazing TV!
on August 10, 2025
Posted by: Saxman
[This review was collected as part of a promotion.] I am completely blown away by my Samsung S90F! The picture quality is nothing short of breathtaking. Thanks to the OLED panel, the blacks are truly perfect and the contrast is infinite, making colors pop with incredible vibrancy and accuracy. Whether I'm watching movies, streaming shows, or gaming, the image is consistently stunning and immersive.
The Quantum HDR OLED technology provides amazing brightness, handling even bright rooms with ease, and motion is incredibly smooth during fast action scenes. The smart interface is fast and easy to navigate, putting all my favorite apps right at my fingertips. The sleek, ultra-thin design is just the cherry on top. This TV has completely elevated my home entertainment experience. I couldn't be happier with this purchase. Highly, highly recommend
Value
5 out of 5
5
Written by a customer while visiting Samsung US
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