Customer reviews from Samsung US
Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Average customer rating
4.7
(335 Reviews)
Rating breakdown 335 reviews
5 Stars
271
4 Stars
40
3 Stars
7
2 Stars
12
1 Star
5
92%of customers recommend this product.
(
133 out of
144)
Customer Reviews for Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Customer Rating
5
I am well satisfied with my Samsung OLED genius tv
on January 21, 2026
Posted by: Roger
from Felton, Delaware
My Samsung OLED TV is magnificent. Perfect. Connectivity, terrific. Display, I don't even need to wear my glasses. Interface, always ahead of me. Processer, lightning speed. Resolution, how could it get better.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Absolute Cinema
on February 2, 2026
Posted by: Ulys
(PSA for gamers buying this TV: Game mode was removed and only way to bring it back is through a USB update on Samsung's software and manual website. I highly recommend doing so)
After wanting an OLED for so long and coming from a 2019 4k Samsung LED TV, I finally got one and….wow… it’s every bit as phenomenal as I hoped it would be. I did a lot of research before and man it’s overwhelming to choose the right tv, although it seems like OLED is at a point where basically no matter what you choose it will at least be at a bassline of great. I went with Samsung because I’ve just had good experiences with Samsung displays in the past. It also was easy to choose this model as the flagship 95F seemed like a very very small improvement for a much greater price, and it has a matte finish where the 90F is a standard glossy finish.
First, this TV gets VERY bright. Even in daytime it can get more than bright enough. My living gets some sunlight from the windows on the right and far left but it doesn’t impact the image at all. Although it could just be the higher position of the tv and the direction of sunlight. I imagine if you have sunlight that points directly or almost directly to where the tv would be, then there probably will be some reflection. If there’s a celling light directly in front the tv, there will be a reflection naturally as I have tested this myself, but it’s no biggie because I always have it off anyway. All to say it looks amazing in daytime.
Overall picture quality is just phenomenal. The QD OLED panel is really incredible and makes both dark and light scenes very vivid. I’ve tested it on games such as Mario kart world and Metroid prime 4, which especially looks breathing taking on this panel. Prime 4 is just meant to be played on an OLED and is a big reason why I got one now. Playing it at night is simply the peak of peak gaming experiences.
Finally, I’d like to mention that there’s plenty of settings to customize it to your preferences and get the picture you want. I’d recommend playing around with them a lot. Some key ones I’d recommend are “HDR tone mapping” to static, contrast enhancer off (just makes the picture look way worse when on), color booster off, and color space to custom then select bt.2020 and then switch to normal color space. Also, huge PSA for gamers that I’d like to share. The current software for this TV removed HGIG support, which is in game picture expert settings labeled “Game HDR”. In order to bring it back you have to download an update that’s only available to download on a USB on the Samsung software and manuals website. Once you download it to a usb and connect it to your TV, you’ll be able to download version 1130 which brings back “Game HDR”. This is very important because without it you won’t be able to calibrate your HDR on your system console settings correctly. It’s all so very confusing for no reason just to get proper HDR and really is the only compliant I have.
First, this TV gets VERY bright. Even in daytime it can get more than bright enough. My living gets some sunlight from the windows on the right and far left but it doesn’t impact the image at all. Although it could just be the higher position of the tv and the direction of sunlight. I imagine if you have sunlight that points directly or almost directly to where the tv would be, then there probably will be some reflection. If there’s a celling light directly in front the tv, there will be a reflection naturally as I have tested this myself, but it’s no biggie because I always have it off anyway. All to say it looks amazing in daytime.
Overall picture quality is just phenomenal. The QD OLED panel is really incredible and makes both dark and light scenes very vivid. I’ve tested it on games such as Mario kart world and Metroid prime 4, which especially looks breathing taking on this panel. Prime 4 is just meant to be played on an OLED and is a big reason why I got one now. Playing it at night is simply the peak of peak gaming experiences.
Finally, I’d like to mention that there’s plenty of settings to customize it to your preferences and get the picture you want. I’d recommend playing around with them a lot. Some key ones I’d recommend are “HDR tone mapping” to static, contrast enhancer off (just makes the picture look way worse when on), color booster off, and color space to custom then select bt.2020 and then switch to normal color space. Also, huge PSA for gamers that I’d like to share. The current software for this TV removed HGIG support, which is in game picture expert settings labeled “Game HDR”. In order to bring it back you have to download an update that’s only available to download on a USB on the Samsung software and manuals website. Once you download it to a usb and connect it to your TV, you’ll be able to download version 1130 which brings back “Game HDR”. This is very important because without it you won’t be able to calibrate your HDR on your system console settings correctly. It’s all so very confusing for no reason just to get proper HDR and really is the only compliant I have.
Overall just a phenomenal TV.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Great picture, good response, remote issue
on February 5, 2026
Posted by: chargil
from Arvada, CO
[This review was collected as part of a promotion.] Works very well with over-the-air signals as well as streaming signals. Response to re.ote is quick though I wish the remote had little protective ears because you have to leave it face down to charge.
I would recommend this to a friend!
Features
5
Performance
5
Design
4
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Worth Every Coin
on February 5, 2026
Posted by: Lashaun
from Ga
[This review was collected as part of a promotion.] This TV is absolutely awesome. It’s thinner than my phone—and that’s saying something because I have a Samsung Fold 6. Wifey absolutely loves the Alexa feature, especially how easy it is to just talk to it to set a sleep timer or control things hands-free.
The interface is clean, modern, and very easy to use. One of my favorite features is how it senses when you walk into the room—it doesn’t fully turn on, but displays useful info like the indoor and outdoor temperature, quick news, time, and date. Everything is fully adjustable to your liking, which is a huge plus.
And the picture quality? On another level. One night while watching 9-1-1: Nashville, my wife literally said it felt like she was right there in the show 😂.
As for the price… you’re definitely paying for quality, and it’s 100% worth it. I love it so much that I already want one for the living room—just bigger. I just need to stack a few more coins first lol.
The interface is clean, modern, and very easy to use. One of my favorite features is how it senses when you walk into the room—it doesn’t fully turn on, but displays useful info like the indoor and outdoor temperature, quick news, time, and date. Everything is fully adjustable to your liking, which is a huge plus.
And the picture quality? On another level. One night while watching 9-1-1: Nashville, my wife literally said it felt like she was right there in the show 😂.
As for the price… you’re definitely paying for quality, and it’s 100% worth it. I love it so much that I already want one for the living room—just bigger. I just need to stack a few more coins first lol.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
4
Written by a customer while visiting Samsung US
Customer Rating
5
Great brightness
on February 5, 2026
Posted by: Ramoj
from Pennsylvania
[This review was collected as part of a promotion.] Great tv. Color and brightness is awesome. Sharpness and smoothness is awesome. Everyone that comes to our home loves it.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Samsung 65" OLED TV
on February 5, 2026
Posted by: Greystone
[This review was collected as part of a promotion.] Love my new TV! The picture is amazing and the sound from the TV alone is also notable. The features are so vast that I am sure I still have not discovered all that this TV is capable of. I definitely recommend this product.
Written by a customer while visiting Samsung US
Customer Rating
4
Great features and image, but problem with audio
on February 5, 2026
Posted by: Alex
from Miami, FL
[This review was collected as part of a promotion.] The TV is great. Really sharp. On close-up of the news, you can tell that the anchor may be wearing too much make up or is about to need a shave. Never seen anything like that before.
Very happy for the most part. However, the lip movement and sound are not often synchronized. I follow the instructions and fix it for a while, then when I change channels, the problem comes back.
Very happy for the most part. However, the lip movement and sound are not often synchronized. I follow the instructions and fix it for a while, then when I change channels, the problem comes back.
I would recommend this to a friend!
Features
5
Performance
3
Design
5
Value
4
Written by a customer while visiting Samsung US
Customer Rating
5
Best programming ever.. Best picture ever.
on February 5, 2026
Posted by: Horas
[This review was collected as part of a promotion.] We love our new TV, Love the 3 demential picture!!!
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Written by a customer while visiting Samsung US