Customer reviews from Samsung US
Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Average customer rating
4.7
(335 Reviews)
Rating breakdown 335 reviews
5 Stars
271
4 Stars
40
3 Stars
7
2 Stars
12
1 Star
5
92%of customers recommend this product.
(
133 out of
144)
Customer Reviews for Samsung - 48 Class S90F Series OLED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Customer Rating
5
This product is very good.
on November 9, 2025
Posted by: f9g0g16g
[This review was collected as part of a promotion.] The best TV I bought, the truth is that Samsung does know this.
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Best TV purchase
on December 7, 2025
Posted by: LoveSamsung
[This review was collected as part of a promotion.] I've been wondering about upgrading my TV for the last few years. My previous TV purchase was almost 15 years ago, when TVs were starting to come out with HDMI. So, this year I decided that it's time to upgrade. I did a lot of research, watched, and read the expert reviews. I narrowed down my choices to Samsung, LG, and Sony. I am glad I went with Samsung. The S90F 55-inch uses a QD-OLED panel, which is truly a joy to watch TV and play on PS5, and its innovative features are very user-friendly.
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Best OLED TV of 2025
on December 9, 2025
Posted by: NewTvWhoDis
[This review was collected as part of a promotion.] I would just like to say how amazing this tv is. I literally upgraded from a 10 year old first Gen samsung smart tv and oh my god the difference is night an day. Quite literally, the amazing QDOLED display on this tv gives it the most perfect inky blacks I've ever seen! I also just love the 40W sound system, and when paired with my Q-series sound bar I can take advantage of the new Q-Symphony technology and transform my living room into my very own movie theater! I also love gaming, whether it be through the integrated Samung Gaming Hub or through my game console, taking advantage of the 144hz and Freesync Premium that the tv has to offer is just the cherry on top. Stutter free, buttery smooth gameplay all from my tv. Truly the most revolutionary piece of tech I've purchased.
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
S90F OLED
on February 24, 2026
Posted by: Vince
from Sacramento
[This review was collected as part of a promotion.] Have had a few lesser expensive qleds and upgraded to OLED and its the best. Brightness is better than I anticipated even with quite a bit of sun in the room. The contrast especially for gaming is unreal. Smoothness and color accuracy are noticeably better than my 2023 qled. Surprisingly even the speakers for a flat screen impressed me with the audio quality. Ill still upgrade to a sound bar soon but it wasnt a day 1 necessity. Overall I would absolutely buy again for the price point.
I would recommend this to a friend!
Features
5
Performance
5
Design
5
Value
5
Written by a customer while visiting Samsung US
Customer Rating
5
Good quality screen
on February 25, 2026
Posted by: WalterG
[This review was collected as part of a promotion.] I like the colors, and the game mode, and the brightness is good
I would recommend this to a friend!
Features
4
Performance
5
Design
5
Value
4
Written by a customer while visiting Samsung US
Customer Rating
5
OLED quality is unmatched!
on April 11, 2025
Posted by: rodneyg
from Maryville
[This review was collected as part of a promotion.] The picture quality is seriously mindblowing. Setup was incredibly easy since Samsung automatically transferred my profile and apps from my previous Samsung TV. The TV has tons of input options, and I've been surprised by how much I actually use the smart features and voice control. During setup the tv prompts you to connect your devices and sets them up for you.
Xbox cloud gaming and other gaming options are available via native apps. I just connected my controller directly to the TV and was playing games on Xbox cloud without needing any extra hardware.
Sound is nice and clear which is a welcome change, it also adjusts automatically to the acoustics of the room. If you're on the fence about upgrading to OLED, its definitely it something I wish I had done sooner!
I would recommend this to a friend!
Written by a customer while visiting The Insiders
Customer Rating
5
The color is wild!
on April 14, 2025
Posted by: Lailattt
from Glendora
[This review was collected as part of a promotion.] This Samsung TV is a total game-changer! The picture quality is wild - sharp, detailed, and insane colors thanks to OLED HDR+ and that fancy processor.
Even old content looks brand new with Auto HDR Remastering. The sound is immersive too, with Dolby Atmos and Object Tracking Sound making everything feel real.
Plus, the interface is super easy to use and it suggests shows I actually like. I'm obsessed!
I would recommend this to a friend!
Response from The InsidersBy Samsung Specialist, April 15, 2025
Hi Lailattt,
Thanks for your review! We’re so glad Object Tracking Sound Lite and Dolby Atmos are enhancing your experience on the S90F OLED. With sound that moves with the action and fills the room, you’ll feel like you’re right in the middle of every moment. Thanks for choosing Samsung!
If you ever need assistance, whether it’s optimizing settings or exploring new features, feel free to reach out to Samsung Support at 1-800-SAMSUNG, available from 8 AM to 12 AM EST, 7 days a week. You can also visit us online at the Samsung website, where you can access:
• LiveChat with an agent
• Manuals, software, and warranty info
• Easy product registration for quick access to support, promos, and offers
~ Samsung Specialist
Thanks for your review! We’re so glad Object Tracking Sound Lite and Dolby Atmos are enhancing your experience on the S90F OLED. With sound that moves with the action and fills the room, you’ll feel like you’re right in the middle of every moment. Thanks for choosing Samsung!
If you ever need assistance, whether it’s optimizing settings or exploring new features, feel free to reach out to Samsung Support at 1-800-SAMSUNG, available from 8 AM to 12 AM EST, 7 days a week. You can also visit us online at the Samsung website, where you can access:
• LiveChat with an agent
• Manuals, software, and warranty info
• Easy product registration for quick access to support, promos, and offers
~ Samsung Specialist
Written by a customer while visiting The Insiders
Customer Rating
5
The Pinnacle of Home Entertainment
on April 16, 2025
Posted by: chewable9875
from Olathe
[This review was collected as part of a promotion.] Wow.
That's all I have to say about this TV. This is an upgrade to the already award winning S90D Samsung released last year, and they knocked it out of the park yet again. AI is implemented perfectly into the TV, and I am excited to see how far Samsung will take it in the future. The colors are perfect, bright, and crisp. You can play media that is SDR and the AI/Auto HDR Remastering will kick in and you wouldn't be able to tell a difference. The blacks are deep and dark, which allows the S90F to blend into the background when watching at night, giving you a true movie theater experience. TVs aren't known for having the best sound, but with the help of Dolby Atmos, this TV had a great soundstage with deep bass that I was very impressed by. Another thing I really liked was that there is basically no input delay when using the remote. The S90F is very fast and ready for you to enjoy at any given time. I hooked it up to my PC and enabled the Motion Xcelerator 144Hz mode, which made it perfect for playing story games. This thing is beautiful. I've had a lot of TVs and this is by far and away the best one I've ever owned.
I would recommend this to a friend!
Written by a customer while visiting The Insiders