Customer reviews from Samsung US
Samsung - 98 Class QN90F Series Neo QLED Mini LED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Average customer rating
4.7 out of 5
4.7
(726 Reviews)
Open Ratings Snapshot
Rating breakdown 726 reviews
5 Stars
595
4 Stars
90
3 Stars
26
2 Stars
5
1 Star
10
95%of customers recommend this product. 
(
319 out of 337
)
Best Buy Privacy Policy
Customer Reviews for Samsung - 98 Class QN90F Series Neo QLED Mini LED 4K UHD SamsungVision AI Smart Tizen TV (2025)
Customer Rating
5 out of 5
5
Great picture
on January 5, 2026
Posted by: doug815
from Indiana
I put this TV in a room with lots of windows so it is bright during the day, and the picture is bright and clear at all times. Easy to set up too. I’m very happy with this TV.
I would recommend this to a friend!
Features
5 out of 5
5
Performance
5 out of 5
5
Design
5 out of 5
5
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
85" Class Neo QLED 4K QN90F Vision AI Smart TV
on January 5, 2026
Posted by: DaveO
I have had many Samsung TV's. After my last Smart TV buy 9 years ago, I checked all Samsung models and features. This model is VERY impressive. The picture literally snaps at you with clarity, motion enhanced AI interaction I can see the difference immediately.
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Great Lighting
on January 5, 2026
Posted by: Cautious Buyer
Needed new TV for my family room that has lots of windows and ceiling lights. The Neo QLED 65" works great plenty of brightness and no glare from ceiling lights or windows. The 4k is amazing watching football games is like being on the field. Highly reccomend well worth the extra cost.
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
A M A Z I N G 5stars plus
on January 5, 2026
Posted by: BravoNinerZero
from USA
This tv is summed up is amazing. The sound is spectacular and amazingly clear. The picture is Perfect thanks to the gen 3 processor in this model it has no screen blur and very bright screen and zero lag. The only thing I'd add to the person that gets this tv especially for gaming to to get the proper HDMI cord to get the full potential of the TV. I had a 60hz hooked up and I swapped it to a 144hz to see a clear difference. This TV also has so many pre loaded app and ways to play games outside of a ps5 or xbox. I will be ordering one for my oldest sons bday in February so he can enjoy what he seen after helping me hang our new Samsung TV. 5 phones, 5 tablets, 5 TVs, 2 PC monitors, fridge, washer/ dryer and dishwasher ALL SAMSUNG and this is the only product we use in our home.
I would recommend this to a friend!
Features
5 out of 5
5
Performance
5 out of 5
5
Design
5 out of 5
5
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
2 out of 5
2
Very disappointed
on January 5, 2026
Posted by: TxTaz
I have never spent this much on a TV, ever. I don't see any difference in the picture with my previous Samsung TV. I am also angered by the fact that so many of the menu items don't work. The closed caption settings are greyed out, called and a rep even did a screen share and couldn't get it to work. It was transfered to their advanced help dept who emailed me the lamest reason, which was also incorrect. For this amount of money, it should work properly and I expected a little more effort to resolve the issue.
No, I would not recommend this to a friend.
Features
1 out of 5
1
Performance
2 out of 5
2
Design
2 out of 5
2
Value
1 out of 5
1
Response from Samsung USBy Samsung SpecialistJanuary 5, 2026
TxTaz,

Thank you for sharing your review. If a menu setting on your TV is grayed out, it typically means the option is not currently available based on the input source, specific feature settings, or connected devices.

In many cases, grayed-out settings appear because a streaming app like Netflix or Hulu is running in the background. To resolve this, press and hold the Return button on your remote to fully exit the app. Then return to the settings menu – your options should now be accessible.

Here are a few other reasons a function may be unavailable:
• Picture Mode may be grayed out if HDR+ is enabled.
• Zoom and Position is only available when Picture Size is set to Custom - not 16:9 or 4:3.
• Certain options may also be disabled while content is actively playing from a specific source (e.g., HDMI or app).

If the image isn’t meeting your expectations, there are several adjustments you can make to improve your viewing experience.

First, please ensure your TV is running the latest firmware, as updates may include important picture quality enhancements. Go to: Home > Left directional button > Settings > Support > Software Update > Update Now

Then, select a Picture Mode that best fits your environment: Home > Home > left directional key > Settings > All Settings > Picture > Picture Mode
1. Standard – Default mode for general viewing
2. Dynamic – Brighter and clearer in well-lit rooms
3. Eco – Optimized for energy saving
4. Movie – Best for watching in dark environments
5. Filmmaker Mode – Preserves content exactly as intended by creators

You can also enhance your experience by enabling AI Mode, which automatically adjusts picture and sound based on your surroundings and usage patterns: Settings > All Settings > Advanced Features > AI Mode Settings > AI Mode

If these adjustments don’t improve your picture quality, feel free to contact Samsung Customer Support at 1-800-SAMSUNG, available 8AM – 12AM EST, 7 days a week. You can also LiveChat with an agent or find helpful guides by visiting the ‘Support’ section of our website.

~ Samsung Specialist
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
I love the 4k picture quality of this product
on December 31, 2025
Posted by: Sippi420
[This review was collected as part of a promotion.] BEST picture quality with the one of the most trusted brand for displays ..
Not only for televisions but also the king of mobile phone screens
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Cinema at home
on December 30, 2025
Posted by: Gguint
[This review was collected as part of a promotion.] Got this on sale with not a lot of expectation but oh boy. Cinema
Value
5 out of 5
5
Written by a customer while visiting Samsung US
Customer Rating
5 out of 5
5
Display
on December 28, 2025
Posted by: Bruff
from Virginia
The display is great for us because of all the glare we have where our tv has to be placed. Also the tv was easy to set up.
I would recommend this to a friend!
Features
5 out of 5
5
Performance
5 out of 5
5
Design
5 out of 5
5
Value
5 out of 5
5
Written by a customer while visiting Samsung US
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