Really love my K-cups. Coffee anytime and easy. My favorite Starbucks blends are available in K-cups. Best of both worlds every morning and sometimes in afternoon.
I like strong coffee and usually would go for a darker roast, but I don't like the bitter aftertaste many leave behind. I tried this as a substitute several months ago and just fell in love with the blend. Rich, strong flavor, but absolutely no bitterness at all. I've even convinced a few friends to try it and switch (at least at the office where we share).