When Kodak stopped making their own premium paper several years ago I switched to the Staples premium paper. I've used it for letterheads books almost everything I care about enough turn into "Special Prints" and Limited Editions. It doesn't matter what printer I use the quality is first-rate everytime. The fact that the price is lower than the Kodak premium paper ever was helps even more. I considered buying a case of it the last time I bought it but I'm on an extremely tight budget right now and using it mostly to get out writing samples (I'm trying to find a job as a free-lance writer and to take advantage of my MHRD - Training Specialist skills as well as what I've learned about creating "Flow" in a corporate setting.
Staples® Bright White Inkjet Paper is a Good Quaility Bright White Inkjet Paper. I like the fact that it has color lock technology and that it is very bright at 98 briht that is very good to me. I like the way it performs and for me the fact that it is equialant of the name brand Bright White Inkjet Paper was great. I needed ink jet paper and normally would of gotten the HP brand of the Bright White Inkjet Paper but I did not see the one I was looking for and I had a coupon to use anyway from staples so when I compared the HP brand of Bright White Inkjet Paper that Staples had there with the Staples brand I went with the store brand and saved money at he same time which was great to me. I have used this paper before so i knew it would do the job i wanted besides.
I have been purchasing the "Staples Bright White Inkjet Paper 8 1/2"x11" for several years now and have never been disappointed. I believe in recycling things but not the paper for my inkjet printer having to write reports & etc. all the time and would not take anything else besides this paper. This paper has always been consistent in quality being whitest & brightness. I have used it to print out color photos and complete satisfaction. You know what they say impression impression impression is everything when you want documents to get noticed.