I like to make picture books for my family members who don't use computers. Also I make recipe books for myself and my son. He loves "mom's" cooking and lives far away. So when his girlfriend ruined the book i just printed him another one. the paper is the perfect weight to last a long time. It's very bright white so photos have all the brilliance that the camera caught originally. I don't use it for everyday printing but it is great for those special projects I want keep forever. I bind the pages up in clear plastic report covers with a pretty cover page on top. These are my family's favorite Christmas gifts.