It's slightly heavier than copy paper which feels nicer. The brightness is great especially for how inexpensive it is. It's definitely multi-purpose paper - We've used it in our laser printer and it looks great; we've used it for paper airplanes and they fly straight and true; we've used it as filler for a small shipping box and it holds its shape well and performs wonderfully as a cushion. Haven't tried it as toilet paper. Probably won't.