The different and vivid colors of the paper is why I buy this particular product every school year. You have the choice of picking whichever “rainbow” color you want for the day and you don’t have to buy a whole ream of each colored paper. It works well if your classroom is tight on space and you don’t have the room to store lots of paper.
The Brights Papier Brilliant ream of paper I bought is too bright of a color for my purposes and way too expensive! Why not a color between that and regular pink?