It's bright yet dark - does that make sense? It's a good blend and served my purposes. It's lightweight so definitely just for regular use - not cardstock or anything.
I was looking for red paper for the Christmas season but found out that the red was simply too dark to be used for printing at least smaller print. It would probably have worked for large bold print. We had the same problem with the green...to dark but at least there was a pale green option available. So we opted for the pink (or "pale red") instead or red. Works fine and it is easy to read the print on it. If you are printing something that needs to be a bit more durable I would recommend a slightly heavier weight paper than this (20 lb.).
The color is good for our holiday letter and a lot less expensive (with more room for text) than the decorative specialty papers (which also don't reflect our particular taste). It doesn't jam in the printer and in short it's paper - it does what it was purchased to do - carry the message.
this is very nice paper. works well on laser and plain paper. no issues with jamming or skipping pages. i use this for second pages on regular stationary and it is a nice match. this is usually in stock at most staples. i wish there was a coupon as i tis rather pricey but i do not use a lot ot it so it works out. sometimes it's hard to find in the store and you have to walk all the way to the back of the store and then of course you have walk all the back to the front to check and then to the parking wow! That alot for just one ream of pater.
I use the colored copy paper to print class announcements calendars and patterns for my Quilt Shop. By using colored paper I can remind the students to check the pink sheet..... It is easy for them to find the correct sheet when looking for a color rather than all white.