I have used the staples paper for quite some time now and have found it to be an excellent product and an excellent value for the price. I do not have problems with my printer or my photocopier jamming like I have had with some other brands. Additionally Staples generally offers an incentive price on this project either by ream or by the case and that is helpful to me in my business in this economy. The paper quaility is good and the color of the paper is a nice white -- not too bright but certainly not dull.