This is my husband's favorite coffee hands down. He is a dark roast guy and comes back to this particular dark roast again and again. He says it is satisfying and isn't so bitter you can't enjoy the cup, which he says sometimes happens with a dark roast.
This coffee has a strong and bold flavor. I bought a sample pack to try it out. I probably would buy it again, but there are other dark roasts that I still would like to try. I wouldn't say this is my favorite, but it is good.