I've had this top of line rice cooker for a couple years now, and it make rice cooking a joy. My favorite setting is umami and the rice comes out pearlescent, dewey and perfectly soft. The cooker also looks like piece of art.
I bought this rice cooker to reward myself for a new job. I had a Zojirushi that was about 10 years old. The old one worked perfectly fine but I had bought a Zojirushi NL-GAQ10 for a second home and was so impressed with the new Premium setting that I just had to get one to have at our main home. Sure enough, I've already used the NW-JEC10 twice in two weeks and the rice is flawless and delicious. I tried the default White/Normal setting the first time and the White/Softer setting the second time. Next time I will probably go for the White/Softest setting, which I think will be closest to the Premium setting on the NL-GAQ10. Looking forward to many more batches ahead with this beautiful and perfect NW-JEC10!
I have never been good with rice. I grew up in a home with no rice tradition. I now cook more rice and grains and cook Asian and middle eastern dishes. My rice has been a weak link. Now, I just do what the cooker tells me to do and my rice is fantastic. My rice is now the star of the dish. It also does killer steel cut oats. This is a luxury item at a luxury price but I have no regrets.