Good brightness and appearance for this kind of paper. Seems to be less prone to jamming than some standard copier papers. Bought this in a free after easy rebate promotion so price was right. Paper has a smoother feel like some higher priced laser papers. Would definitely use again if the opportunity arises. So far so good as far as non-yellowing claim is concerned time will tell. For now I have it in both copier and color laser printer usage without any serious gripes. Just got a chance to get five or six more reams this week. Will definitely take advantage!