I find Staples paper to be very durable and priced well. There are brighter papers available but they're generally far more expensive. While I occasionally use a more expensive brand for a particular project the Staples paper almost always provides me with a high quality end product (especially in black and white).
We use the product at the office mostly for copies and faxes. We have never had a paper jam or any problem associated with the paper. The color of the paper is good and the ink dries fast and does not smudge.