I absolutely love this product it really made my and my wife's set ups “pop"wether we are playing video games or we're having a party and have it on the music function.
My only gripe with the product is they don't serve 70"tv's my daughter has a 70"and we'd love to put this on her tv too but reading online they don't support and show no promise to support these sizes in the future.
I was all in going with the AI box for my new 77 inch SONY A80L, but it came down to being able to enjoy my Marantz system with emersive lighting or not. With the AI box I'd have one or the other which to me defeated the purpose. I am sure someone more tech savvy would find a work around but I subscribe to the KISS method. So I went with the 3Lyte and I am so happy that I did. REASONABLY PRICED and delivers. WHITE LIGHTS ARE WHITE and not tinged. So worth the price.
I bought this on a Black Friday sale. Install was easy. Learning all the features off the app took a while. I have to be honest though, once the initial excitement wore off, I don't really notice the backlight much.